Katie specializes in content that is intelligent, straightforward, witty, occasionally sarcastic, and informative.
Katie loves anything that takes her outside, listening to NPR and podcasts, reading, watching great TV series, and remodeling her house.
Katie's studies at UW-Madison encompassed a wide range of literary styles and time periods. Her certificate in Religious Studies deepened her love of studying cultures and the writings they produce to find meaning in life.
Katie has written ongoing blog content and product descriptions for an outdoor gear retailer. She is familiar with the industry and likes to stay up to date on current brand innovations and product developments. When she is not writing about the outdoors, she is probably enjoying hiking, snowshoeing, stand-up paddleboarding, kayaking, or lazily tubing down a river.
Katie is an avid home design junkie. She loves writing about home remodeling and design; when not writing, she can be found working on her own home. Katie is a homeowner and landlord, and is familiar with real estate language and marketing. She loves writing informative articles that can help other homeowners DIY their way to new, beautiful interiors.
Katie loves researching and writing about all aspects of food: new recipes, cooking techniques, and up-and-coming restaurants and chefs. With a focus on organic and natural products, Katie enjoys passing on healthy living tips. She is continually using the information she writes about to create recipes in her own kitchen.
Katie began blogging her own stories back in 2006, and has enjoyed watching the blog universe expand and change. She is a skilled blog writer and conscious of SEO in making sure that blog content drives traffic and sales. Katie can adapt her writing to fit a young, casual tone but is also proficient in more mature, professional posts.
Katie is skilled at creating short, meaningful content and titles that grab the reader's attention. She has worked with an outdoor gear company to create a Facebook presence that keeps customer's connected to the brand. She enjoys working within the social media world, and stays up to date on current trends, hashtags, and content.
Katie has created web content for several small businesses, and especially enjoys writing about outdoor recreation and gear. She knows how to optimize the copy on your web page to be SEO-rich and informative.