Chris specializes in crafting articles, essays, speeches, blog posts, white papers, executive messaging, marketing campaigns and collateral, social media, web site copy, video and audio scripts, ad copy, and any other project involving words.
His interests include technology, media, social issues, education, healthcare, government and politics, music, theatre, films, art, culture, history, sports, philosophy, the outdoors, marriage and family issues, and parenting.
Chris has developed content, stategies and led communications teams, programs and campaigns both internally and externally for Yahoo, Hewlett-Packard and the global IT function for HSBC, the world's third largest bank. His work has included guiding the digital transformation of several companies with the design and implementation of social media, web sites, intranets, mobile apps, and digital signage. This real world hands-on experience gives him a unique perspective and a insider's working knowledge of technology.
Chris has over 5 years experience developing content for educators, policymakers, researchers, and teachers around education and all related issues. He served as lead writer and director of communications for a US Department of Education regional laboratory and for Learning Point Associates, an education consulting firm formerly based in Chicago.
He was also director of marketing for a small company that developed a successful multi-media reading intervention product for K-6 that was acquired by Houghton Mifflin Harcourt. Chris oversaw the editorial content, research, and all marketing and branding material associated with the product.
Chris was a staff writer for 4 years for the American Academy of Pediatrics and wrote all patient education materials during that time. He has extensive experience in taking dense research and academic material and distilling to content that is well-suited for all readers.
Chris has written several of his own blogs over the years, both personally and professionally. Below is a brief excerpt from a popular post picked up by the New York Times.
While head of communications at Liberty Mutual Insurance, Chris transformed their approach to annual reports from the standard, old school print publication to an interactive online experience.
Chris has extensive experience writing speeches, presentations and designing executive messaging platforms. Over the past 15 years, he has worked directly with C-suite executives for Fortune 500 companies on developing their content, style, and presentation skills.
Below is an excerpt from a very well-received speech given to an educators' conference by the executive director of a major educational research institution.