Catalog and item descriptions for different products, organic content spanning business/humor/legal/entertainment fields for online blogs and articles.
Science, tabletop board gaming, motivation, persuasion.
The Organizational and Corporate Communications track focuses on the importance of brand narrative and inter and external organizational communication including between customers, employees, and executives. There is a strong tie in with marketing, advertising, and public relations elements to create an entire experience for included parties.
Production of written documents for the establishment of a tabletop gaming club approved by collegiate political body for funding approval, as well as press release writing for marketing of tabletop gaming convention. Documents were also produced to cover the rulings of games created by the organization members for playtesting and production purposes.
Production of marketing materials and social media posting for different scientific concepts, events, and discoveries. Promotions were aimed at college aged individuals through non-profit organizational account. Narrative techniques were utilized win order to help communicate and mainstream complicated scientific concepts for a mainstream audience not regularly used to parsing technical language.
Multiple product descriptions written of entertainment items for a foreign company. The goal of the descriptions was to inform and excite the target audiences to be interested and try out the products on display, in second person with a humorous tone. Of 17 descriptions, 15 were rated as exceeding expectations.
Press releases produced for non-profits and for profit events, such as campus organizations for the former and tabletop gaming convention for the latter. Press releases were drafted, sent for edit, and then revised until content presented was satisfactory for the representation of the included parties and purposes. Non-profits represented include Candlelighters and Limbs International.
Numerous long and short projects filled out for varying product types, including luxury art items, humorous and adult items, and general rewriting of product details for engaging and unique description content to be included in different online catalog formats. Catalog items have received a majority of “exceptional” ratings from clients.