Whitney’s ultimate and unique specialty is absorbing the most technical, specialized information and consolidating it into laymen's explanations for a less involved audience. Her eclectic educational background and current technical interests make this possible.
Whitney’s first love is anthropology, a passion that has been integral in inspiring her development as both a fiction and non-fiction writer. She has extensive experience with religious works of fiction and non-fiction, as well as cultural pieces across the writing spectrum. She is an avid learner, and enjoys consolidating intense, specialized information into laymen explanations.
Whitney earned a bachelor’s degree is in kinesiology, a testament to her intimate understanding of health, fitness, public health, and human behavior. She also has extensive educational background in anthropology, sociology, martial concepts and martial arts training techniques, linguistics, psychology, neuroscience, chemistry, biomechanics, and physics. It's not that she couldn't decide what she wanted to do in college, but that she wanted to do everything!
As an entrepreneur Whitney has developed an intimate understanding of finance, logistics, international relations, commerce, analytics, CRM, social media marketing, and networking.
And, finally, as a feminist mother and wife, Whitney feels her primary personal development responsibility is staying sharp in the fields of relationship building and navigating, parenting, self-care, and all matters of egalitarianism.
In fiction, Whitney is especially interested in fantasy/scifi. She loves reanalyzing the universe as a scientist within the confines of early humanity's intellectual constrictions. She writes creation and recreation stories to blow off steam.
In non-fiction, there isn’t anything Whitney doesn’t find interesting. Facts make her head head spin, and if her head isn't spinning then her heart won't beat. There's nothing she doesn’t like, and there's nothing she can't handle!
Outside of writing, Whitney enjoys gardening, painting, music, meditation, and learning new crafts. She makes candies, chocolates, and all-natural health and beauty products. She’s a mom, and she absolutely loves it. If she could she’d keep it summer all year so she could run every morning and hike with the kids and dogs every evening. She also loves gaming, but only if her best friend is home.
Whitney began her college career as a cultural anthropology major, but decided to pursue the physical sciences. She earned her degree as a health-fitness specialist through the School of Public Health, with extracurricular stress on the psychology of behavior and clinical neuroscience. When not studying or assisting in the motor learning lab, Whitney spent her time in the study of the martial arts. She is an avid practitioner of Yoga, Tai Chi, Hapkido, Escrima, Jeet Kun Do, and competitive Brazilian Jiu Jitsu.
Whitney graduated from Indiana University-Bloomington with a degree in kinesiology. An important part of her education as a health and fitness specialist was field practice. As an undergraduate Whitney honed her skills with varying communities, from obese youth to peak college athletes to the elderly.
After graduation, Whitney found herself chin deep in family. Married with a son and another on the way, she decided that joining the workforce was not the best way to meet her family’s needs. Besides, she didn’t want to spend her time making someone else rich off of her ability and expertise. So she created a business. And with the knowledge she gained in that endeavor she began helping educate others on how to be successful. Below is an excerpt from a piece she contributed regarding analytics and CRM data integration.
Whitney is a woman who breaks the mold, simply by refusing to define herself by the social constructs and expectations of others. She is a mother and a wife, but she is also an entrepreneur and a competitive martial artist. While many women feel the need to choose between traditional values and liberation, Whitney has found that self-definition is the key to a happy marriage between personal relationships and personal care.
Whitney is adept at developing engaging blog posts. As an entrepreneur, Whitney has found that educating consumers on the value of her products through regular additions to her blog. But writing isn’t enough. Knowing what kinds of content will speak to readers, as well as how to tie that content back to your product, is key to operating a useful blog.
Whitney has a knack for product description. She seems to know just what customers want to hear. In her own practice she tends toward a warm, somewhat resonant tone to match the earthy purity of her products. That isn’t right for everyone, however. Below is an excerpt from a promotional piece she wrote describing lab equipment.