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Press Releases, Articles, Listicles, White Papers, Ghostwriting for CEOs, Front Page & Website Copy, Video & Audio Scripts, Newsletters
Entertainment, Business, Entrepreneurship, Start-Ups, Real Estate, Video Production
Brian received a communications degree from Cal State Fullerton.
Brian has written 500 press releases over the last 30 years, and many of them have been for musicians, writers, actors and artists. Starting in the mid-1980s, the LA music scene screamed like an angry baby for attention. Truth is, it wasn't easy for local bands to get the attention of the LA Entertainment Industry. So while still in his teens, Brian took up the cause, writing press releases and promotional materials for record labels like Slash and Rough Trade. Over the last several years, he has written press releases for dozens of authors, artists, musicians and several actors like Korrina Rico and Drew Van Acker (excerpted below).
There's a serious side to Brian. His brain can switch angles without getting disoriented. He has authored a number of white papers for companies as diverse as law enforcement software developers (excerpted below) and assisted living facilities.
Brian excels at relationship writing. Imagine that! He's pretty surprised about it, in fact. But since he's been in a relationship for over 20 years, he probably knows something about making things work. He's ghostwritten articles for relationship experts and several dating websites.
Press releases are a specialty. Brian has written more of them than any other type of copy. His clients are diverse, from campgrounds releasing their summer schedule to lesser known movie actors trying to stand out from the pack.
Websites need great copy so eyeballs don't bounce. That's something Brian understands. He has written copy for over 100 websites. Most of his work has been for small to medium size businesses. Industries like software, manufacturing, real estate, retail and professional services make up the mainstay of his portfolio.
A white paper needs an even tone. Specific information must be conveyed in a solidly neutral manner. While it's tempting to try and sway the reader, that fails the purpose of a white paper. The knowledge and information must itself do the convincing. Brian has written a handful of white papers, and he gets the appropriate tone just right.