Storytelling, corporate journalism, blogging, newsletters
Food and wine, music, yoga, Kansas Jayhawks basketball
Debra M. studied English at the University of Kansas, excelling in non-fiction writing. During her senior year, she worked in the Writer's Roost, the university's writing center, helping other students hone their writing skills and produce clear, concise, focused and well-organized research papers.
Since 2008, Debra M. has written extensively for Goodwill Industries International. She frequently produces articles for the organization's daily member newsletter, which highlights programs serving people with disabilities and other barriers to employment; business and retail operations; and special events. She has also contributed to Goodwill's Working! Magazine and its GoodProspects career navigation site, writing articles, infographic content, video scripts and quizzes.
In 2014, Debra M. contributed weekly Q&A career advice columns to The Goodwill Blog. She crafted the articles around a specific question related to finding jobs, interviewing and progressing in one's career. Based on submitted questions, Debra would research expert information and compile best practices and tips for a 500-word post. Since then, she has also written career-related blog posts for a major financial institution's blog.
Since 2013, Debra M. has managed and written the blog for Wee Heart Music, which offers Music Together classes for young children. She rotates posts between those from the director's, teachers' and parents' perspectives as well as research-based articles about the importance of incorporating music into children's lives from the start. As a lifelong musician and Music Together parent, this project is the perfect fit for Debra, as it enables her to express her love of music.
Debra M.'s storytelling prowess is a perfect fit for blogging. For some clients, she ghostwrites, clarifying an executive's or subject-matter expert's thoughts into a concise post for a web audience. For others, she conducts independent research and presents the material from the organization's perspective. She is just as adept at writing from scratch as she is at fine-tuning someone else's draft. An editor at heart, she aims to always maintain the voice of her clients.
Debra M. has adapted her journalism skills for online media, emphasizing conciseness, clarity and visual appeal to disseminate key information quickly and efficiently and grab readers' attention. Since 2008, she has written numerous articles for national nonprofits, Fortune 500 companies and small businesses. She thrives on storytelling - interviewing people about their successes and passions and fine-tuning their words to tell a compelling story. She has interviewed executives, subject-matter experts, customers, volunteers and more. Her topics range from employment and business - including careers, business operations, self-employment and corporate real estate - to nonprofit missions - such as poverty, veterans services, disability awareness and volunteerism - to women and family.
For more than 15 years, Debra M. has produced high-quality corporate journalism. She works closely with her clients to understand their audience and goals to craft messaging that helps organizations grow their business. She has managed newsletters written for payroll professionals, nonprofit professionals, school district constituents and more. With her editorial background, she excels not only at writing individual articles, but also at overseeing the entire process and ensuring a cohesive, flawless publication.