Brooklin works primarily in several facets of search marketing. First and foremost, he works with Search Engine Optimization for small business websites by writing and managing their blog. Because of this, Brooklin is well-versed in keyword integration on nearly any topic. In addition to SEO, Brooklin has managed the Google Ads and social media accounts of several small businesses and nonprofits. For an example of Brooklin's expertise in search marketing, see one of his SEO-related snippets below.