Dan S. was the American media relations coordinator for French-based Digigram and Australian-based Tieline Technology. Both companies featured forward-thinking IP-based pro audio products. Dan S. put together press kits and represented the companies at trade shows in the U.S. Dan S. was able to produce press releases that highlighted the company and product messages but in a style and manner which allowed trade publications to plug the released straight into their publications with little or no editing.
Dan S. didn't not have a background in pro audio products prior to working with these companies but the former AP freelance journalist and New York City PR pro has a strong media relations base that allows him to quickly and succinctly promote any product and company. His journalism background allows him to tell well-written and informative stories that make for great editorial.