Marisa is an award-winning marketing professional who has more than six years experience developing, planning, deploying, optimizing, and analyzing marketing campaigns.
Her clients are often amazed by how well-rounded she is in the industry. All of her marketing writing comes from a strategic mindset. She is simply not just a freelance writer, but a marketer who also understands various areas of the business.
Content development has played a huge role in her career. She utilizes her SEO and creative writing skills to craft keyword friendly blog post topics, including content that generates leads. Aside from having experience in the marketing realm, Marisa has spent several years as a journalist and has written for numerous local and national publications including Huffington Post and Business.com.
More than a marketer and a writer, Marisa considers herself a teacher, between coaching other writers to presenting marketing workshops and webinars.
What she truly loves most about writing is capturing the essence of a story or taking a piece of research and conveying what really matters. As a content marketing director, she often encourages her team to take an investigative journalist approach to any piece of content. She feels in a world of information overload, it’s important to dig up the facts, share something new (or say it different) in a concise manner that gets to the point. While length is important for SEO purposes, Marisa is a no fluff kind of girl.
In addition to writing about business, Marisa has experience in and loves writing lifestyle, beauty, and holistic health.