Mallory has developed multiple writing specialties throughout her life. Creative writing is the niche that she prides herself in and enjoys the most.
Mallory has learned many forms of article writing, but she thrives when writing features and opinion pieces.
As a result of her current marketing job, Mallory has become a specialized restaurant and food writer. She has mastered the art of writing restaurant announcements that, in addition to providing information, convince readers exactly where they should go for dinner.
Mallory's number one interest has always been reading. She has loved books ever since she can remember. Aside from reading, Mallory enjoys spending time with her family, friends and pets. Until she can afford to seriously travel, Mallory likes to take mini-vacations and explore her surrounding cities. On days off, Mallory spends her time cruising the San Diego boardwalk on her bike and sleeping in.
Mallory's emphasis in media studies allows her to develop an understanding of how to be successful in a world of rapidly converging technologies. Mallory's courses analyze mass communication theories, media effects and audience intelligence. They teach her the importance of proper research application and the techniques of media marketing.
Mallory has learned to thrive both individually and in randomly selected groups. Through active communication and listening skills, Mallory knows how to learn from her professor's experience and classmate's diversity. She is constantly assigned to write papers, conduct research and perform presentations. By the time Mallory graduates she will be fully equipped with unwavering journalism and media knowledge.
Mallory is currently employed as a marketing assistant for Ink Link Marketing. As a marketing assistant, she is required to research, write, organize and edit a wide variety of content every day. Mallory is generally assigned to three main types of written work: calendar posts, press releases and employee newsletters for various restaurant based clients.
Calendar posts are drafted whenever the client wants to spread the word about an event, seasonal promotion or announcement. Mallory will arrange the details of the upcoming event into a short and sweet calendar post. The final posts are then distributed to the restaurant's local media websites and community calendars.
Sometimes, for big news, there will be a press release and a calendar post for the same announcement. The press release is created first and the calendar post follows, summarizing the press release for fast online distribution.
As a staff writer for The Mesa Press, Mallory grew confident in writing articles for any section of the newspaper. In addition to her Mesa Press experience, Mallory's journalism classes at San Diego State University allow her to consistently practice article writing. Mallory's writing skills have become increasingly advanced with every word of feedback from her professors.