Liz has worked in newsrooms since her freshman year of college. She began writing 4-5 articles a week before adding responsibilities as the Digital Sports Editor and Web Editor. After completing her Bachelor's Degree in English she worked for Turner Sports in the Editorial Department of the NCAA.com. After that, she decided to change career paths and went into content marketing.
She has extensive experience working on niche markets within the medical field, hvac, automotive, B2B, homebuilding and more.
Her understanding of each of these styles has laid the technical foundation for quality writing while helping her to think outside the box in order to create different forms of content for compelling brand stories that resonate with different audiences.
Summary of Industry Experience
Liz has written for aftermarket auto parts dealers and dealerships alike, covering Acura, Nissan, Mazda, Chevy, Buick, GMC and more.
Liz has written, edited and proofed countless articles, infographics, blog posts and presentations for different industries and different areas of marketing - from paid search and seo to content marketing and social selling.
Liz has written for a variety of niche medical clients, including marketing, requisition management services, the affordable care act, dentists, prosthodontists, urgent cares, private practices and more.
Summary of Product Experience
After working at an agency and coordinating content for 80 clients, Liz is a seasoned professional when it comes to blog posts of any kind.
Liz has written website copy and product descriptions for clients in a variety of niche industries. These fields vary from automotive to B2B software and more.
Liz has worked on newsletter content for monthly client communications in the agency setting as well as B2B business development.