AI Content Wizard – Meet your AI content strategic assistant. Try it now

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Merry M
Content Strategist #6831
Joined 4/15/2013
3 Star Rating
315 Projects
Marketing is one of Merry's niche industries and she has been working as a freelance writer full time since 2013. When Writer Access first started moving into content strategy, Merry was fully on board for this new and exciting challenge.

She had already been working with clients in what Merry calls a modified content strategy capacity. She routinely made recommendations for their content and scheduling based on her expertise with current best practices in the content marketing field. She refers to this as, "modified" because Merry didn't always have inside knowledge of the client’s metrics. Her recommendations were general in those situations.

Through her freelance writing and marketing experience, Merry has found that there's a hole in the process for many smaller companies. Content strategy offers you the ability to improve messaging and connect on a deeper level with your client base, but it's often out of reach for smaller businesses that do not have an internal marketing department or the budget to hire an agency. These companies rely on freelance writers to provide content. But without the strategy in place, those efforts can sometimes lead to less spectacular results due to the lack of focus and strategy.

Marketing is an ever-changing field and it’s important to continuously upgrade your knowledge in order to best serve your clients.

To update her training, Merry has:

• Completed HubSpot’s Inbound Marketing Certification.
• Completed the “Content Strategy Boot Camp” through Freelance Writer’s Den.
• Taken Neil Patel’s SEO Unlocked

She also continues to reserve space for the webinars offered at WA and other reputable sources.

Merry considers content strategy to be an exciting field. It allows her to work closely with clients to help them realize the best results from their online marketing efforts.

Please feel free to contact Merry to discuss your content strategy needs!
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