Some of the organizations she's worked with include
â€¢ Major consumer products
â€¢ Law firms
â€¢ Restaurant chains
â€¢ Ford Motor Co.
â€¢ Consulting firms
â€¢ Newspapers and magazines
Rene has a diverse area of interest in business, digital marketing, technology, health and wellness, travel, and many others.
As a former reporter and avid lifelong learner, she enjoys researching new topics and applying newfound information.
Rene has 15 years of experience creating content for cross-channel performance that generates awareness, furthers education, evokes consideration, and drives conversion through the consumer journey.
She had worked across industries and disciplines, bringing together strategies and developing stronger marketing plans to achieve the utmost success for every plan she's part of.
With roots in the new industry, understanding how good content is created and should perform is in Rene's blood. Because she has worked both in-house, in publishing, and at consulting firms and agencies, she is well-versed in developing blog content that engages readers.
Rene excels in understanding what content performs best depending on your objective and a press release is one part of that puzzle.
Each piece of content should serve a function and drive your user into a deeper engagement, understanding, or action with your organization.
She'll apply her 15 years of experience to ensure that the time and money you invest in your content is well spent.