Roya R
Strategist #47093
Joined 1/31/2020
2 Star Rating
541 Projects
Roya is an expert in content marketing strategy, specializing in B2B content to drive awareness and lead generation. She has conceived content strategies for a rich variety of industries, including real estate, finance and publishing. She employs her knowledge of SEO and background in copywriting to provide clients with salient content marketing strategies that help move qualified prospects through the funnel. She has worked in the financial district of Manhattan, held a marketing position with Forbes and lent her writing talents to executives from HBO, Ford and more.
Legal
Publishing
Blog Post
Web Page
Email Copy
Finance
Press Release
White Paper
Fashion
Brochure

Interests

Roya is a Tucson native who has managed to traverse the globe in her 24 years, taking months-long excursions through the continental US, Mexico and the Balkan region of Europe. She is passionate about plant-based eating, yoga and writing short stories. She speaks fluent French and is fiercely proud of her Persian and German heritage.

Education

University of Arizona

Legal

100 Projects Completed

Contributed 50,000 words a month of blog and webpage content for attorneys while employed as a staff writer at a digital marketing agencies that exclusively served lawyers.

Publishing

100 Projects Completed

Wrote blogs, white papers, case studies and more as the in house content writer on the corporate marketing team of a publishing company.

Finance

25 Projects Completed

Provided blogs and press releases to a merchant cash advance firm on Wall Street, in addition to writing blogs targeted at financial advisors.

Fashion

5 Projects Completed

Contributed SEO strategy, blogs, blog topics and meta descriptions for a luxury fashion label favored by Paris Hilton and the Real Housewives.

Blog Post

100 Projects Completed

Completed hundreds of blog posts and spearheaded content themes, strategy and email captures.

Web Page

100 Projects Completed

Roya has led the development of multiple websites' content, planning the site map, word count and topics of each page, and writing the pages herself.

Email Copy

100 Projects Completed

Crafted email copy for a variety of B2B and B2C campaigns in publishing, finance and landscape/construction.

Brochure

5 Projects Completed

Managed the creation of a brand new brochures for an Arizona landscape business, from the copy to the design. Wrote copy for the brochure of a Forbes-branded publishing company; wrote the copy for the ForbesBooks Radio brochure. Provided guidance on the brand voice, brochure headings and layout of these separate projects.

Press Release

3 Projects Completed

Crafted press releases for a financial firm on Wall Street.

White Paper

3 Projects Completed

Completed 3 B2B white papers for Forbes Books with the aim of attracting a c-suite audience that the sales team could then evaluate and nurture.

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