Roya is a Tucson native who has managed to traverse the globe in her 24 years, taking months-long excursions through the continental US, Mexico and the Balkan region of Europe. She is passionate about plant-based eating, yoga and writing short stories. She speaks fluent French and is fiercely proud of her Persian and German heritage.
Contributed 50,000 words a month of blog and webpage content for attorneys while employed as a staff writer at a digital marketing agencies that exclusively served lawyers.
Wrote blogs, white papers, case studies and more as the in house content writer on the corporate marketing team of a publishing company.
Provided blogs and press releases to a merchant cash advance firm on Wall Street, in addition to writing blogs targeted at financial advisors.
Contributed SEO strategy, blogs, blog topics and meta descriptions for a luxury fashion label favored by Paris Hilton and the Real Housewives.
Completed hundreds of blog posts and spearheaded content themes, strategy and email captures.
Roya has led the development of multiple websites' content, planning the site map, word count and topics of each page, and writing the pages herself.
Crafted email copy for a variety of B2B and B2C campaigns in publishing, finance and landscape/construction.
Managed the creation of a brand new brochures for an Arizona landscape business, from the copy to the design. Wrote copy for the brochure of a Forbes-branded publishing company; wrote the copy for the ForbesBooks Radio brochure. Provided guidance on the brand voice, brochure headings and layout of these separate projects.
Crafted press releases for a financial firm on Wall Street.
Completed 3 B2B white papers for Forbes Books with the aim of attracting a c-suite audience that the sales team could then evaluate and nurture.