Farheen G
Strategist #46832
Joined 7/18/2018
5 Star Rating
275 Projects
Farheen is a freelance writer based in Detroit. She first discovered her talent for writing in a high school creative writing course. She went on to attend a summer writers workshop at a local university the following summer where she had her first piece of poetry published in a local journal. As she went on to complete high school, Farheen's love for literature grew while she excelled in AP English and began to write for her school paper after taking up Journalism as an elective.

Farheen has completed a Bachelors Degree in Business Administration with a specialized focus on Information Systems. She has since been immersed in the field of digital marketing. She has developed expertise in email marketing, social media, online advertising, and branding. Her professional background has made her exceptionally skilled in crafting marketing copy for emails, direct mail, websites and landing pages, blog posts, newsletters, print & online advertising, social media posts, and product descriptions. Having worked several years in marketing, Farheen understands the strong need to appeal to a core audience while keeping business goals and branding in mind.

Although Farheen has spent the past 10 years working primarily in advertising, publishing, and media, her freelance work has given her great exposure into a variety of B2B and B2C industries including health and fitness, beauty and skincare, sports, automotive and manufacturing industries.

She also understands all of the challenges surrounding leaving a corporate job to become your own boss and often encourages her peers to push beyond the boundaries to find more meaning in their work.

Farheen is a thoughtful and dedicated writer, eager to grow her craft with challenging new opportunities. She will take the time to understand your needs and deliver a piece you both can be proud of!
Blog Post
Facebook Post
Marketing
Email Copy
Banner Ad
Product Description

Interests

Travel, Photography, Nature, FIne Dining, Reading, Writing

Education

University of Michigan

Marketing

100 Projects Completed

Farheen has worked in the digital marketing field for over 10 years.

Email Copy

100 Projects Completed

As a professional email marketer, Farheen has crafted email content for every stage of the marketing funnel - acquisition, engagement, retention, revenue growth, and loyalty. She has written for direct consumers as well as implemented content strategies to convert purchased lists to new customers. Farheen is skilled in writing inspiring, action-driven copy as well as subject lines and call-to-actions.

Product Description

50 Projects Completed

Farheen has been tasked with creating product descriptions for both product packaging for an organic baby skincare line as well as vendor catalogs for an outdoor sports gear manufacturer.

Blog Post

10 Projects Completed

Farheen enjoys blogging about impactful topics that leave a positive mark on an individual or business.

Facebook Post

10 Projects Completed

As a digital marketing manager, Farheen has run several social media promotions to coincide with email. During the holiday season, Farheen was tasked with getting extra creative to put a fun spin on marketing copy.

Banner Ad

5 Projects Completed

Farheen created several banner ads to be displayed online while working as a marketing manager.

View My Full Profile