-Visual identity graphic design.
-Advertising graphic design.
-Packaging graphic design.
-Environmental graphic design.
Design, logos, advertising, photography, packaging design, arts, movies, make-up, beauty, lifestyle, cooking, reading, sport.
Graphic design is all around us, in a myriad of forms, both on screen and in print, yet it is always made up of images and words to create a communication goal. In university Irina learned fundamental skills required to make sophisticated graphic design: process, historical context, and communication through image-making and typography.
Study design briefs and determine requirements
Schedule projects and define budget constraints
Conceptualize visuals based on requirements
Prepare rough drafts and present ideas
Develop illustrations, logos and other designs using software or by hand
Use the appropriate colors and layouts for each graphic
Work with copywriters and creative director to produce final design
Test graphics across various media
Ensure final graphics and layouts are visually appealing and on-brand.
The beauty industry is constantly generating new looks, styles, and concepts. This is one of the many reasons why she choose to create designs for beauty industry - logos, make-up product packaging, banners for make-up store, Instagram posts for fashion and make-up profiles.
She collaborated with creative team to design and produce logos, business card, marketing and promotional materials.
Irina created design theme and graphics for marketing and sales presentations for a travel company.
She create logos for different employers that makes a great impression. A logo is the keystone of your brand and no matter what type of brand or business you own, it is important to have a professionally designed logo. A brand’s visual identity needs to be unique so the brand can be quickly & easily identified.