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Pot Talk: How to Speak in Cannabis and Avoid Potshot Content

cannabis marketing content

Do you know the difference between a Potterhead and a pothead? What do ganja, green, and Gorilla Glue #4 have in common? Can you vape weed or is that just a cigarette thing? If you call yourself a cannabis content writer, then you already know these answers. But for the rest of those content writers and content marketers out there who want to get on the toker train without the puff, puff, pass then read on. After all, the $1 billion legal marijuana sales in Washington and $2.75 billion in California aren’t going to fade away like a chronic toker’s good ideas.

This Isn’t Your Pop’s Pot

Maybe you are a cannaboomer who grew up smoking the herb back when Jimi and Jim were still playing the jams. If so, you might be happy to regress to those hazy days with some inspirational content. After all, you were the OG hippie in your neck of the woods. Heck, you might have even planted a seed or two back in those woods. You’ve got plenty of wisdom to share with these…kids these days.

Well, to be honest, this pot the kids are smoking these days would send Jimi straight to the moon and leave him floating there for life. Which would be a heck of a lot cooler than the reality, but let’s try and avoid this digression. More importantly, whereas you were limited to grass, shake, or something akin to oregano back in your pothead days, the cannabis shops are as eclectic as kitschy tourist shops.

Enter the Cannabis Candyland

For starters, you can do a lot more than just smoke pot these days. Eat your pot, drink it like Alice, chew it up in gum, or go all out with vaping any assortment of cannabis products. You can even get some cannabis in a bottle and rub it on your aching wrists from writing too much content. Technically that is just CBD at work, which is a non-psychoactive substance in marijuana, meaning you will not get high while using it.

So when you enter a recreational or medical marijuana establishment, you have to do a lot more than just say you want a dime bag and give them the dime. But if you do this, please, please write about it. That, my friend, would be some canna content comedy gold.

More importantly, you’re gonna want to know the difference between sativa and indica. As a cannabis content writer, you have most likely come across this concept. Keep it simple smokey. Sativas make you energetic, speedy, and full of creative thoughts. Indicas give you the munchies and send you to la la land. If you don’t know these basic differences in cannabis, this is the easiest way to call you out as a pothead poser.

All the Stoney Equipment

Along with all of those different ways to consume pot are all the gadgets and gizmos to do it with. Forget smoking out of apples or pop cans aka pot cans. Give your pot smoking experience—and canna content—an upgrade by learning about the equipment that comes with the modern day marijuana territory.

Here is a list of equipment to ignite your research:

  • Good old glass pipes used for old-school pot smoking using flower aka dried marijuana buds; can be anything from a handheld pipe or a water bong
  • Dab rigs or oil rigs are used to vape concentrated cannabis known as budder, shatter, crumble, and wax
  • Vaporizers including the quintessential Volcano Vaporizer and handheld, more discreet vaporizing pens; these are used to vaporize dried herb

Visiting the Dealers in the Daylight

Be up on each of these devices. If you live in a legal weed smoker state, stop in at a shop, no longer called head shops, by the way. Walk into your neighborhood recreational weed store. Be brave. If it’s legal the cops won’t bother you. Pinkie promise. Ask the budtender, aka the person who is selling the weed, to show you these devices and to educate you on the various products and equipment.

By the way, if you have previous experience with Mary Jane, it’ll take a few visits for your panic weary pot sweats to subside. This stuff is illegal in most US states and cities, and it has sent plenty of people away to prison for life. However, as the cultural shift towards cannabis acceptance changes, there will be a lot fewer shifty eyes and panic attacks coming through weed store doors.

Scoring With Cannabis Content 

You don’t have to be a buyer of the weed when you visit. Be honest and tell them you are a cannabis content writer. Who knows? You might just score your first sale of cannabis content right there. Another place you can get the best weed content on the web? Right here at WriterAccess where the cannabis writer industry is blazing.


Miranda B has worked for a leading truck driver job recruiting firm as a web content writer. She has written more than 500,000 words for various truck driving job recruitment sites. Miranda works closely with the client’s publishing team with weekly conference calls in order to produce sticky and knowledge-rich content for their sites.

Guest Author

By WriterAccess

Freelancer Miranda B

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