Pumpkin spice lattes, foliage scented candles, and sweaters! That’s right folks, September’s here and with it all things fall. If only I could live in a world where Septembers filled the calendar, but I digress. This is the real world where business plan writing services pay the bills and September means a change of pace for online markets. School’s back in session and the holiday season is a creeper, which means it’s the perfect time to make your social media sizzle. Strike a fancy with your web-based marketing approach this fall with these four tips that will help sex up your social media.
Give It Away
“Give it away give it away give it away give it away now” –Red Hot Chili Peppers
This doesn’t work with all things in life, but when it comes to social media, you always want to appear as the giver in the relationship. Keep your social media fans appeased by offering discounts or freebies just for them. For example, you can give something away for every day in September. You might have a coupon for services or free promotional items burning a hole in your pocket. Whatever you can give away, go for it. If you don’t have tangible objects to offer, how about advice? Perhaps you work in web design and want to share your services. Offer a free five-minute website analysis, similar to an in-home appraisal offered by housekeeping services. In addition to paying it forward, you are more likely to snag a few more customers with your cool social media giveaways.
Go Pro
If you don’t have time to deal with social media on the regular, hire someone for their time and expertise. A social media manager will handle your social media accounts with professionalism. Instead of getting angry because of rude posters, your social media manager will tackle these clowns with tact. Rather than spending your business hours struggling with how to upload videos and pics, your social media manager will take the reins. Plus, how hot will you sound when you tell your friends you’ve got a manager handling your Twitter feed?
Too Cool for Trolls
Trolls, ever since you were a child, have been known for being difficult and vile. Same applies to web trolls, those people who feel the need to provoke, annoy, belittle, aggravate and intimidate from below the bridge of their computer screen. Be too cool for trolls. Don’t let these buggers spin their trash on your super sweet social media pages. Knock them down where they stand by employing filters and blocks when necessary, and never, ever feed them by adding fuel to their social fire via comments.
Share and Share Alike
You’ve been taught to share since grade school. Now it’s time to make sharing easy peasy to help your fans spread the word about your scorching hot social media profiles. Start by having a landing page link for your website on all of your social media profiles. Make sure that all of your social media buttons on your blogs and web pages are functioning. Also, you should make use of these buttons on a regular basis to share your own stuff, which you should do, often.
When Miranda B isn’t busy writing content about social media, she’s plugged into the news and insights behind the marketing world of the web.
