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Profile Summary
Star Rating
Completed Orders 45
Revisions/Order 0.09
Repeat Clients 26%
Last Login 9/27/2016
Location Eureka, CA
Education Bachelors Degree
Status Available
Asset Type
Summary of Experience
Elizabeth B. is a health and technology copywriter with a Bachelor of Arts degree in Literature/Writing. She has 7 years experience working as a contract technical writer specializing in software documentation.

She's worked as an online Help writer for a semiconductor company, an editor for nursing textbooks, a B2B writer for a dental insurance company and, most recently, a direct-response copywriter in the health market.

To wear all these different writing hats, Elizabeth has become adept at learning new writing styles. She believes an important part of her freelance writer's career is understanding that learning new techniques and honing her craft is a lifelong process.

As part of her dedication to keeping on top of emerging trends, she's started her own website where she researches and writes articles about the latest methods in video marketing and production.

On her site, she's written over 50 articles focusing on how companies can use the power of video to market their products and services. She's written extensively on YouTube marketing and the ways YouTube channel owners can increase views and subscription rates through appropriate use of metadata.

Elizabeth has learned SEO techniques to help her clients and to ensure she's following best practices for her own web content.

She's completed the following writing programs through American Writers & Artists, Inc.:

* Accelerated Program for Direct-Response Copywriting
* Copywriting for the Health Market
* Bob Bly's Guide to E-Book Writing Success
* The Clayton Makepeace Method for Writing Video Sales Letters
* Legalities of Copywriting

Her writing philosophy is client-oriented. She immerses herself in understanding what her client's goals are for their business and how they want their copy to deliver on those goals.

Whether it's a blog post, how-to article, user manual, direct-response promotion, web content, landing page or video sales letter... Elizabeth's mission is always the same:

"...To craft the most compelling, engaging content that exceeds her clients' expectations and promotes their products and services to their audience of readers, prospects and loyal customers."

Elizabeth's work ethic makes a difference to her clients. Here's what one client had to say...

"Elizabeth is a very focused and productive writer who produces top quality work quickly and flawlessly. Because of her skill, experience, and good judgment, Elizabeth works well independently, needs little direction, and can take an entire documentation project from inception to completion on time and on her own..."
--James C., Lead Technical Writer, IS Department

Let Elizabeth put her years of writing experience to work for you! Be sure to check out her profile and writing samples. Hire her today and you'll find her to be the kind of resourceful, dedicated writer you'd trust to work on your important writing projects.
As a trained technical and health writer, Elizabeth specializes in writing direct-response sales promotions that help companies sell technical and health-related products to consumers. She knows how to focus on the benefits of a product, writing compelling copy that engages prospects on an emotional level.

Her headlines and leads spotlight a product's unique selling proposition. She writes copy that draws the reader into the body of her promotion by promising a solution to a problem and then offering dramatic proof that her product offers that solution.

Elizabeth's technical background serves her well in her secondary specialty as a video marketing specialist. She's founded a website that offers entrepreneurs and business owners a how-to guide to build a YouTube channel. She writes articles on how to create videos on a budget and offers video production tips to new creators.
Elizabeth is a self-taught videographer. She enjoys scripting, filming and editing her own videos. She's produced a number of how-to videos that she posts to her YouTube channel. She's also produced videos that are broadcast on public access television.
University of California, San Diego Literature/Writing, Bachelor of Arts (B.A.)

Elizabeth B. graduated summa cum laude from the University of California, San Diego with a Bachelor of Arts in Literature/Writing. She minored in Anthropology. She was a Regents Scholar and earned a 3.96 GPA.

Grossmont College Liberal Arts and Sciences, Associate of Arts (AA)

Elizabeth graduated with honors from Grossmont College in El Cajon, California with an Associate of Arts degree in Liberal Arts and Sciences. She earned a 3.9 GPA.

Honors and Awards
Regents Scholar Based on academic excellence, the Regents Scholar designation is the most prestigious scholarship awarded to University of California undergraduates. Elizabeth received this award while studying for her B.A. in Literature/Writing.

Association Memberships
The Professional Writers' Alliance Elizabeth B. is a member of the Professional Writers' Alliance, which is an international association for direct-response copywriters.

Projects by Industry

For 2 years, Elizabeth worked as Nursing Education Coordinator for a textbook publishing company that produced continuing education courses for nurses. One of her responsibilities was to copyedit nursing textbooks and health articles before publication.

For 4 years, Elizabeth worked for a dental insurance company as Publications Department Manager. She was responsible for writing newsletter articles and marketing materials on dental health topics.

She currently writes articles about weight loss, exercise and nutrition for a content writing site.


Elizabeth worked for 2 years in the marketing department of a multinational telecommunications company. She worked with the marketing team and company engineers writing and designing bid proposal materials. The company she worked for provided emergency response (911) systems to law enforcement and other first responders.

She currently writes blog articles about video marketing techniques for an audience of entrepreneurs and small business owners.


For 7 years, Elizabeth worked as a contract technical writer specializing in software application documentation. She was responsible for writing, editing and designing user manuals, online Help systems, Web content, bid proposals, evaluation guides and software release notes.

She's worked as a ghost writer for a content writing site where she's written articles about VPS hosting, cloud storage services and smart phone hardware features.

Projects by SEO Skill
SEO Keyword Requirements

Elizabeth B. is adept at crafting articles, ad copy and blog posts that incorporate her client's keywords. She includes head keywords and long-tail keywords in a natural-sounding way that satisfies search engine spiders and provides her readers with a quality reading experience. She writes to ensure that the required keywords appear where the client requests in the copy and at the requested frequency.

She knows how to incorporate keywords in the URL, title, H1, first sentence, first paragraph, links and meta description. She also understands the importance of not overusing keywords in such a way that renders the copy unnatural or "spammy."

Title/Meta Descriptions

Elizabeth B. has written numerous blog posts, articles, web pages and product descriptions where her clients have requested she incorporate a specific keyword into the title and provide a meta description with the keyword as well.

She understands the importance of writing copy that helps her clients maintain a top-ranked web presence. Her goal is to write article titles and meta descriptions that satisfy search engine requirements and are reader friendly (enticing the reader with the specific benefits of reading the copy).

Projects by Asset Type
Technical Article

Elizabeth B. has 7 years experience working as a contract technical writer specializing in software documentation. She worked as an online Help writer for a semiconductor distribution company. She also worked for an international telecommunications company developing marketing materials for their emergency communications division.

She currently works for a content writing site where she has written articles about cloud storage, VPS hosting and the hardware features of smart phones.

Product Description

Elizabeth B. writes product descriptions for an online content writing site. She's written descriptions for video equipment, audio equipment, smart phones and exercise equipment. Her years of working as a technical writer serve her well when writing descriptions that require an ability to translate technical specifications into real-world benefits that help a consumer make a purchasing decision.

Blog Post

Elizabeth B. works for an online content writing site creating blog posts on a variety of topics. She's written posts covering popular culture, health, gardening, entertainment, home improvement and lifestyle topics. She's also covered technology topics, such as smart phone features, cloud storage options and telecommunications software. She is a versatile writer who can quickly research and write blog posts that engage and inform her clients' readers.


Elizabeth B. has 15 years experience writing articles for newsletters, websites and e-zines. For 4 years, she was an in-house copywriter for a dental insurance company where she wrote newsletter articles about the dental insurance industry. She now does freelance writing for an online content site where she specializes in writing about technology, health and business topics.


Elizabeth B. worked for 4 years as a Publications Department Manager for a dental insurance company. She was responsible for writing newsletter copy, marketing materials, brochures, advertisements and sales letters.

She now works as a freelance direct-response copywriter, specializing in writing long sales promotions for the health market. She's completed several copywriting programs through American Writers and Artists Inc., including: The Accelerated Program for Six-Figure Copywriting, Copywriting for the Health Market and The Clayton Makepeace Method for Writing Video Sales Letters.


Elizabeth B. wrote, designed and conducted a one-hour webinar presentation consisting of PowerPoint slides and accompanying recorded audio. Her client was an international association of direct-response copywriters.

The purpose of this presentation was to teach fellow copywriters how to incorporate budget-friendly techniques into their video marketing efforts. The title of the webinar was "10 Video Tips for the Shoestring Budget: Money-Saving Tips to Help You Create Your Next Amazing Video."


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