Writer #7693
Durham, NC
By Appointment Only
6 Star Rating
548 Love Lists
144 Clients
536,000 Words
Mark is a highly skilled marketing and technical writer with over nine years of experience in professional settings. For the past four and a half years, he has worked as a marketing writer at IBM, where he was responsible for writing white papers, data sheets, brochures, solution briefs and email marketing campaigns. His ability to understand difficult technical information and quickly turn it into clear, easy-to-understand copy has made him a favorite of his clients.

He has performed a variety of different types of writing in the past, including proposal writing, journalism, and search-engine optimized blog writing. He has also written on a variety of different topics, including IT, healthcare, pharmaceuticals, government, law, academia, and engineering. No matter what the topic, Mark approaches each new writing opportunity with the earnest desire to learn new ideas and concepts, and then communicate those ideas and concepts in a way that connects with readers.

Mark believes that good writing can be one of the most powerful forces in the world, whereas bad writing will just annoy and confuse the reader. Because of this idea, he believes that if you're going to write at all, it's important that you write well. Good writing is more than just ink on the page: it has the ability to change peoples' lives for the better.

Mark completed his master's degree in Technical Communication from North Carolina State University in 2012. During his studies, Mark learned the principles behind effective communication of scientific and technical concepts, as well as how to manage communications projects in professional settings.

He resides in Durham, North Carolina.

Highlights

Endorsements
77
Orders
945
Last Login
12/9/16
Elite Skills
6
Samples
13

Mark D's Brochure Product Experience

18 Projects Completed

During his time as a marketing writer at IBM, Mark has written brochures on a variety of different topics, including software, hardware, and technical services. Mark's brochure writing has covered a wide range of IBM products and services, including the Vulcan supercomputer, which was the most powerful computer in the world at the time.

Industry Projects

  • Technology100+
  • High Tech100+
  • Software50+
  • Marketing50+
  • Hardware20+

Summary of Industry Experience

Technology

Mark D. has worked as a marketing writer at IBM. In that role, he has written marketing content on the complete line of IBM products and services. The content he has produced includes brochures, case studies, data sheets, solution briefs, white papers, and marketing emails. He has written on a variety of technological subjects, including hardware, software, and technical services.

High Tech

Mark has worked as a marketing writer at IBM. In that role, he has written marketing content on the complete line of IBM products and services. The content he has produced includes brochures, case studies, data sheets, solution briefs, white papers, and marketing emails. He has written on a variety of high tech subjects, including hardware, software, and technical services.

Software

Mark D. has worked as a marketing writer at IBM. During that time, he has written marketing content for the complete line of IBM software offerings, including WebSphere, Tivoli and Information Management products. He has produced content for a variety of different asset types, including brochures, case studies, data sheets, white papers, and marketing emails.

Marketing

As a marketing writer at IBM, Mark gained an intimate understanding of the principles of content marketing. He now applies that expertise to create articles and blog posts that discuss important concepts in content marketing, such as offer development, leads generation, and landing page optimization.

Hardware

Mark has worked as a marketing writer at IBM. During that time, he has written marketing content on various IBM hardware products, including IBM System z and IBM Power Systems. He has produced content for a variety of different asset types, including brochures, case studies, data sheets, white papers, and marketing emails.

Product Projects

  • Blog Post100+
  • Article100+
  • Web Page100+
  • Email Copy100+
  • White Paper20+
  • Brochure10+
  • Data Sheet10+

Summary of Product Experience

Blog Post

Mark has frequently written blog posts on a variety of different topics. The industries he has written blog posts for include technology, software, hardware, marketing, and legal. He understands the importance of producing fresh, interesting content quickly, and is familiar with SEO techniques for blog posts.

Article

Mark has written articles for a variety of different organizations, including Technician, the newspaper of NC State University, the NC State University College of Engineering Communications Department, and the Law Offices of James Scott Farrin. As a result, he has developed the ability to write articles in a variety of different fields, including science, engineering, higher education, and product liability law.

Web Page

Mark has worked on web pages for businesses operating in a number of different industries. He enjoys helping businesses connect with their customer base with clear, engaging website copy.

Email Copy

Mark has spent over four years as a marketing writer at IBM, where he worked on many multi-touch HTML email marketing campaigns. He is able to convey key messages and gain reader interest using the least amount of words possible. His email copy helps keep readers interested and involved in the sales lifecycle.

White Paper

During his time as a marketing writer at IBM, Mark has written white papers on a variety of topics, including analytics, e-commerce, hardware, and software. Mark has demonstrated the ability to quickly learn about difficult technical topics, and then communicate those topics in white papers that can be easily understood by IT and line of business audiences alike.

Brochure

During his time as a marketing writer at IBM, Mark has written brochures on a variety of different topics, including software, hardware, and technical services. Mark's brochure writing has covered a wide range of IBM products and services, including the Vulcan supercomputer, which was the most powerful computer in the world at the time.

Data Sheet

During his time as a marketing writer at IBM, Mark has written data sheets on topics including analytics, e-commerce, software, hardware, and technical services. Mark has developed the ability to quickly learn difficult technical information, and then put that information into data sheets that communicate the topic effectively to readers.

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