David is a professional copywriter with experience in brand management, brand development, creative design, and innovative marketing strategies. He has been published in several national magazines, and has extensive knowledge of a number of industries including Internet Commerce, Marketing and Advertising, Automotive, Restaurant Management, and Food and WIne. He is a big believer in education, and communication, as a method to create emotional connections with your targeted audience with relevant content that makes a difference in their everyday lives. The best results are realized when you deliver an experience that engages the reader and encourages them to share with others. David is a Google Adwords Certified Partner and very comfortable with writing keyword rich copy that creates better search engine results. He is proficient in website copy writing, video script and production, blog posting, and powerpoint presentation. He recently wrote and designed a powerpoint presentation for the DIY network for a HDTV Reality Show pilot that has been scheduled for full production. Research is the key to great copy. You have to understand the subject you are writing about, the demographics, psychographics, and psychology of the market you are trying to reach, and the competitive field you are engaging. Your content must clearly define your products or services, communicate value to your customers, and be memorable.
David is an expressive writer that chooses authoritative, educational, and engaging forms of writing. He believes in exhaustive research, and creating relevant content that engages the viewer as key elements in writing great content. David enjoys travel and outdoor recreational activities. His travels have included Panama, Mexico, the British Virgin Islands, Barbados, Antigua, Cuba, and travel throughout the United States.
David enjoys working with groups, organizations, and entrepreneurs to offer guidance and share experiences to help them succeed. He is active in his community with organization of fundraiser events for the local school system, and participates as a guest panelist for entrepreneurship centers. His hobbies include scuba diving, fishing, and golf.
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