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Profile Summary
Star Rating
Completed Orders 2,177
Revisions/Order 0.09
Repeat Clients 41%
Last Login 9/24/2016
Location Stuart , FL
Education Masters Degree
Status Available
Endorsements
Blog Post5
Article4
Marketing4
Copywriting3
Health3
Web Page2
Consumer Goods2
Press Release1
Industry
Asset Type
Expertise
Experience
Summary of Experience
Sharon T. has been writing professionally since 2007, satisfying many clients who choose her services time and again for their writing needs. She consistently writes promotional copy, articles, blog posts and other writing types for clients.

Sharon's publishing credits include Animal Wellness magazine, three social science encyclopedias and websites in the fields of health, beauty and real estate. Her day-to-day writing career involves ghostwriting for small to large businesses, covering a range of content and copy needs.

Through an education in the social sciences, Sharon learned top-notch research skills and the ability to reach a specific target audience. She prides herself on her attention to detail and her aptitude for connecting with the reader.


Background

Sharon has a master's degree in sociology, a bachelor's degree in cultural anthropology/sociology and certifications in health and fitness. During her studies, she took numerous writing courses, performed scholarly writing in her field and edited college publications. She performs continuing education in writing and Internet marketing.

Her career has taken her in different directions, including into the health industry, but she ultimately settled down into a career in writing because it has always been her main passion in life. While she tried other interests, she always found a way to incorporate writing into her pursuits. Because she has a never-ending passion for writing, she commits herself to continually learning and growing in the field.


Some of Sharon's clients shared the following comments about her writing services:

"Your article was well-written and required minimal editing, which was greatly appreciated...great job! Thanks for your hard work."

"This is better than I expected, thank you."

"I have used Sharon for several of my projects and she has proven to be professional and reliable. I will continue to refer others her way and will continue to use her in the future."

"This is actually VERY good, we are impressed!"

"Best article I've received here."
Specialties
Sharon specializes in product copy and health writing, including natural health and fitness. Nonetheless, she is a well-rounded professional who can write across an array of industries and writing types.

Her main asset types are articles, blog posts and copywriting, including product descriptions and web/landing pages. She writes these asset types in a variety of industries, from construction to fashion.
Interests
Reading is Sharon's obsession, creative pursuits make her come alive and nature brings her fulfillment. She also loves yoga, meditation, and thankfully, her husband. In her free time, Sharon enjoys creative writing, and she is currently working on a young adult fantasy novel.
Education
Florida Atlantic University Sociology, Master of Arts Degree

Sharon studied groups, work and corporations, social movements, aging, inequality, the self and many other areas. Her studies also extended into other social science specialties.

As a graduate teaching assistant, she planned the curriculum for and taught two undergraduate sociology classes. She also performed research and grading for professors.


Stockton University (formerly Richard Stockton College of New Jersey) Sociology/Cultural Anthropology, Bachelor of Arts Degree

Sharon studied different cultures, as well as sociological and cultural concepts, research techniques and theory. She completed courses in numerous social science specialties.

In relation to writing, Sharon took writing courses toward this degree and had a focus on writing in sociology and anthropology courses. She also interviewed people and included their comments in writing projects.


Honors and Awards
Excellence in Graduate Teaching Award Sharon was recognized for her role in creating the curriculum for and teaching a college sociology course.

Certificates
Certified Yoga Teacher Aura Wellness Center
Sharon learned yoga poses, breathing and meditation techniques, yoga philosophy and methods of teaching a class.

Certificate of Fitness and Nutrition Penn Foster Career College
Sharon gained an in-depth overview of fitness and nutrition, including anatomy, motivation and how to plan healthy meals and effective exercise sessions.

Projects by Industry
Food

Sharon loves to cook, bake and eat. Her food writing experience focuses on all aspects of food, including its preparation and its relationship to health. She writes food-related articles and blog posts, as well as restaurant guides and advertising copy for food products. She has developed recipes for clients, and she ghostwrote a cookbook based on a specialty diet.

Sharon learned about food and beverage pairings from her time working as a coffee shop barista during college and about the cultural significance of food while working toward her degrees in cultural anthropology and sociology. She also has experience working as a restaurant server.

Health

Health writing is one of Sharon's main specialties as a freelance writer. She has written an abundance of informational articles for major health websites. She also writes content for health professionals, including chiropractors and dentists.

Sharon self-published an eBook on healthy weight loss and ghostwrote both a specialty diet cookbook and a chapter for a medical book. Sharon is very familiar with health terminology and industry resources, so she is comfortable writing pieces in this industry.

Sharon is a Certified Yoga Teacher who taught yoga at a large-scale gym and for private clients. She is also a Reiki (energy healing) Master who holds a Certificate in Fitness and Nutrition. Sharon worked for a hospice for three years, where she learned an abundance about the medical industry and was very involved in the company's complementary and alternative health program.

She writes on the following health specialties:

-Senior health/elder care
-Natural and alternative health
-Medical topics
-Nutrition
-Fitness
-Drug and alcohol addiction and treatment
-Weight loss
-Dental health
-Wellness
-Yoga and meditation

Consumer Goods

Sharon is able to determine the important features of a consumer good and how those features will benefit the consumer. She writes product copy on consumer goods for retail, e-commerce and catalog companies on a wide variety of product categories, including:

-Fashion
-Jewelry
-Home decor
-Gifts
-Toys and games
-Health and beauty
-Electronics

Travel

Sharon enjoys writing travel pieces on attractions in her tourist-focused state of Florida, using her first-hand experiences traveling around the state to enhance her writing. Nonetheless, her travel writing goes far beyond Florida. For real estate and travel companies, she has written guides on cities and hotels across the nation and the globe. She covers aspects of an area such as major attractions, restaurants to visit, features of a hotel, budget activities and ideas of what it's like to visit or live in a particular place.

Fitness

Sharon holds a Certificate in Fitness and Nutrition, and is certified as a yoga teacher. She has experience teaching yoga at a large-scale gym and for private clients, although she feels more suited to writing about fitness than teaching it. Sharon likes to stay physically active and healthy, and is passionate about promoting a healthy lifestyle to others.

Sharon has written hundreds of articles on fitness for health websites and companies. Her articles cover a broad range of topics, including how to lose weight through fitness, how to practice certain exercises and how to make and follow fitness goals. Sharon's fitness writing experience also includes product descriptions, blog posts and personal trainer newsletters for a large fitness equipment company, as well as a brochure for a diet and fitness camp.

Fashion

Sharon enjoys writing about fashion, with numerous fashion articles and product descriptions under her belt. Her product descriptions have covered jewelry, prom dresses, sports clothing, shoes, bags, high-end clothing, casual clothing, children's clothing and underwear for e-commerce, retail and catalog companies. She can write about men's, women's and children's fashion.

Beauty

Sharon has written many articles and blog posts on beauty topics for a beauty school and lifestyle websites. Her articles have covered topics such as how to clear up acne and how to create beauty treatments from foods in your pantry. She also writes product copy on beauty products, including skin care treatments and spa tools. Sharon really enjoys writing for this industry and can come up with endless topics to write about.

Other

Sharon has degrees and expertise in the social sciences. She has a Master of Arts degree in sociology and a Bachelor of Arts degree in cultural anthropology and sociology. Toward these degrees, she took courses in additional social science disciplines including psychology, philosophy, language, religion, history, women's studies and social work.

Sharon created the curriculum for and taught two semesters of a college sociology course as a graduate teaching assistant, for which she received an award for excellence in teaching. Sharon was published in three social science encyclopedias and has written a few online articles on sociology topics.

Spirituality

Sharon writes about and engages in many practices that have a spiritual component, including religion, faith, yoga, meditation and Reiki energy healing. She is a Certified Yoga Teacher and a Reiki Master. She has also learned about how cultures and religions around the world view spirituality through her degrees in cultural anthropology and sociology.

Construction

Sharon writes articles, blog posts and web pages about many topics in the construction industry, including renovations, flooring, roofing, painting, HVAC and other specialties. She also writes pieces to advertise the services of contractors in the industry. Sharon finds construction topics interesting, and she performs research to create pieces that are valuable to the reader.

Medical

Sharon has written extensively about the signs and symptoms of various health conditions, in addition to a range of prevention and treatment options for each condition. She also writes web pages for medical professionals, and she ghostwrote a chapter in a medical book.

Sharon worked for a hospice for three years as a manager of patient care volunteers. In this role, she became very familiar with medical terminology and many types of health conditions.

Projects by SEO Skill
SEO Keyword Requirements

Sharon has incorporated SEO keywords into countless content pieces, including web pages, articles, blog posts and product copy. Whenever a client requests it, she adds it. Sharon focuses on using the keyword in a natural way and avoids keyword stuffing.

In addition, Sharon takes continuing education courses and reads industry articles to keep up with changes in SEO methods.

Projects by Asset Type
Article

Sharon is adept at writing an article that stays on topic, organizing it with headings and transitions to help it flow for the reader. She has no problem performing research to add credibility to an article, and she can naturally include SEO keywords within the content. In addition, she is able to write in a variety of formats, including overviews, how-to articles and lists. She can also write in casual or formal tones, depending on the needs of the client.

Sharon has written over a thousand articles for numerous websites, companies and agencies, both ghostwritten and under her own byline. She can write an article on almost any topic, from marketing to natural health.

Blog Post

Sharon was a regular contributor to a yoga blog for about a year. She also wrote her own lifestyle blog until she decided to focus more of her attention on client projects. Now, she ghostwrites blog posts for companies and agencies. Sharon can write blog posts in a friendly and conversational way that connects with the reader, or she can make them more formal and authoritative, depending on the client's preferred style.

Copywriting

Copywriting is one of Sharon's main specialties as a freelance writer. She focuses on connecting with the target audience and showing them the benefits of the company and its products or services.

Sharon can handle both short-form and long-form copywriting. She can incorporate headings and subheadings, titles and meta descriptions, and calls to action in her copy. She writes:

-Product descriptions
-Landing and bridge pages
-Web pages
-Voiceover script copy
-Brochures
-White papers
-Press releases
-Social media posts
-Product pages

Product Description

Sharon not only writes product descriptions, but she is passionate about them. She has written countless product descriptions for catalog, retail and e-commerce companies on a wide range of products, from clothing and accessories to home decor and toys.

Sharon helps the target audience see what it would be like to own the product and how the main features of the product will benefit the owner. She can follow word count restrictions and specific style and format guidelines, or she can follow her own creative direction. She can also incorporate SEO keywords into a description and create headings, bullet lists and meta descriptions if desired.

Web Page

Sharon has crafted original web pages and rewritten current web page content for many businesses of all sizes. Her assignments have ranged from writing one page of content to creating or redoing an entire site. She can write main web pages like the home and about pages, as well as product pages, service pages, landing pages and web articles.

Her content has covered a wide array of products and services for a variety of business types, including chiropractor offices, roofing and painting contractors, clothing and jewelry companies, spa and meditation products, and drug rehabilitation services.

She focuses on creating a page the audience can connect with that showcases the benefits of the products or services the company is offering. She can incorporate SEO practices, headings and subheadings, and calls to action into web pages.

Catalog

Sharon has written product copy for well-known catalogs in the children's toys, and home and garden, industries. She can also adapt her extensive experience writing product descriptions for retail and e-commerce websites to this format. Sharon can write product copy across a range of industries, incorporating the voice and style of the particular catalog. She can follow the strict word limits catalog copy requires.

Press Release

Sharon understands the formatting and writing style that is required of press releases. She has written these for numerous industries. She combines a mixture of informational and promotional writing to create interest in the news and updates of organizations.

Projects By Expertise
Copywriter

A bulk of Sharon's time, interest and expertise goes toward copywriting. She is skilled in writing persuasive copy with headlines, calls to action and other elements. Depending on the client and the audience, she moves between writing feature/benefit copy, imaginative copy, pain points and their solutions, and value propositions. She writes copy on an array of products and services for small to large companies.

Journalist

Sharon was published in a magazine, and she has crafted numerous digital journalism pieces. She understands Associated Press style, primary research and formatting of a journalistic piece. In addition to writing for publications, she created many journalistic pieces in college courses.

Projects by Writing Style
Authoritative

Sharon has written many authoritative articles for websites and entries for social science encyclopedias. She can create an article that will inform the reader, while incorporating scholarly journals, expert quotes and other research to back up ideas.

Conversational

Sharon is comfortable writing in a conversational tone. She has used this style for blog posts, articles, web pages and product copy. She knows how to connect with the audience through a conversational tone while maintaining professionalism.

Journalistic

Sharon has used a journalistic style for many online articles, plus she was published in a magazine. She is familiar with Associated Press style, and she understands the main components of a journalistic piece. She can also perform interviews and incorporate the quotes into a piece.

Promotional

Sharon has written many promotional pieces, including product descriptions, landing and bridge pages, and web content. She understands many marketing techniques, including using calls to action and focusing on features and benefits of a product or service.

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