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Profile Summary
Star Rating
Completed Orders 2,893
Revisions/Order 0.15
Repeat Clients 51%
Last Login 9/27/2016
Location Tucson, AZ
Education Masters Degree
Status Available
Endorsements
Blog Post26
Web Page17
Article14
Copywriting6
Marketing6
Health5
Press Release4
Business4
Industry
Asset Type
Expertise
Experience
Summary of Experience
Ryn is a writer, artist and performer whose journalism career began in 1991. Credits include several illustrated books; hundreds of news and feature articles for various publications; and numerous awards, including best feature column in Arizona and best humor column in New Mexico two years running.
She holds a Master of Arts in English literature and folklore and a Bachelor of Fine Arts in creative writing with a French minor from Brooklyn College.
Her forte is creative non-fiction, and she excels in the content marketing arena.
Ryn's philosophy is simple: If you're not having fun, there's something wrong with what you're doing. She enjoys her work and it shows.
Specialties
Crisp, keen and snappy copy is what Ryn consistently delivers, with a splash of humor if the mood is right. Blog entries, website content and all types of articles are consistently on her agenda, with additional work including product descriptions, white papers, e-books, press releases and promotional emails.
Thanks to her in-depth research skills, topics can include just about anything. She has a creative way of translating high-tech and complex topics into articles that are easy to understand and fun to read.
Top subjects include content marketing strategies and techniques, animals, health and fitness, crime and anything offbeat or strange.
Interests
When Ryn's not writing, she's usually busy creating art or playing with her dogs. Kooky, colorful yard art and illustrations make up the bulk of her artistic calling. She's had pets that range from dogs to rats with goats in between. Fitness and gardening are also on her to-do list, including yoga, walking, weight lifting and going nuts with plants and art to transform her desert yard into a kind of creepy yet creative wonderland. She also recently discovered the joy of motorcycling.
Education
Brooklyn College - City University of New York English lit, folklore, creative writing, French language, Master of Arts

GPA: 3.7. Degree awarded: Feb. 2000; thesis on occupational folklore of NYC subway workers; major in folklore, French proficiency requirement met for degree.


Brooklyn College - City University of New York Creative writing, print and broadcast journalism, theater, French language, Bachelor of Fine Arts

Major GPA: 4.0; overall GPA: 3.9. Degree awarded: Jan. 1996 Summa Cum Laude, dean's honor list; scholarship from dept. of English; merit certificate for excellence in Latin; Donald G. Whiteside Poetry Award; French minor.


Honors and Awards
Donald G. Whiteside Poetry Award Poetry earned Ryn top honors during her undergraduate career at Brooklyn College in the form of the Donald G. Whiteside poetry award. Similar to Ryn's columns, her poetry contains a slice of life from Ryn's unique point of view, often with a blast of humor.

Best in Public Safety Reporting Third place in public safety reporting went to Ryn for her in-depth look at Tucson's marijuana problem. The enterprise story included cross-referenced statistics from drug agencies across the region as well as a detailed rundown on how the drug flows freely from the Mexican border to the rest of the nation using Tucson as one of its main corridors.

Feature Column Honors Ryn was awarded third place in the Associated Press statewide contest for her weekly column while at the Tucson Citizen in Arizona. Her column feature a slice of life with a dose of humor from Ryn's unique point of view, covering such topics that range from germs to wildlife to reality TV.

Best Humor Column in New Mexico Best Humor Column in New Mexico went to Ryn for two years in a row when she was with Freedom Newspapers of New Mexico. Her feature columns appeared weekly in the Clovis News Journal and Quay County Sun covering a range of topics relevant to life in rural New Mexico. A few of her most humorous included the proverbial city girl's take on adapting to rural life after 17 years in New York City.

Best in Bowling Journalism U.S. Bowler, the official membership publication of the United States Bowling Congress, honored Ryn with an award for the best in bowling journalism for her weekly column outlining how bowling can be sexy. The column applauded bowling for being a great social outlet as well as a way to find out quite a lot about your date without even saying a word.

Don Schellie Award for best feature column in Arizona Don Schellie Award for best feature column in Arizona based on collection of columns written for Gannett's Tucson Citizen newspaper before it folded in May 2009. Columns that were submitted for consideration include the joy of the dog park, Arizona’s new anti-smoking laws that extended to a ridiculous nature and the potential danger of being someone’s Valentine.

Association Memberships
Golden Key National Honor Society Oct 1995
Member of nationwide organization; profiled for my writing in art in Golden Key member publication.

Association of Ghostwriters Joined to gain more intimate knowledge of the profession.

Certificates
Certified Producer BCAT: Brooklyn Community Access Television
Certified as a producer for Brooklyn cable channel. Work involved video camera, audio equipment, editing. Produced shows for New York State government.

Projects by Industry
Craft

As an artist as well as a writer, crafting craft articles comes naturally for Ryn. She has written instructional and informational assignments on an array of her own art and craft creations as well as others for freelance clients and as part of her lifestyle beats on newspaper staffs. One that sticks out is a profile on a kelp art class offered by an eccentric Oregon kelp artist.

Fashion

Ryn first became interested in fashion when she learned she could make a miniskirt out of an old T-shirt. Although her mother did not always appreciate Ryn's unique sense of style, it has never served her wrong when writing about the latest trends, clothing history or cultural origins of clothing for a variety of clients.

Garden

Even weeding can be fun when the instructions come from Ryn's unique way of transforming even the most mundane topics into a fun and informative read. Not that gardening is not enjoyable in its own right, and Ryn has discovered that through various articles and topics covered in her award-winning weekly column and work-for-hire jobs.

Green Living

Who knew you could make insulation out of old blue jeans? Anyone who read some of Ryn's green living articles learned this and other tips on ways to help save the environment. She covered eco-friendly topics for clients and as part of her lifestyle beats on staff of various newspapers.

Health

Health has been a top topic for Ryn ever since she spied a bumper sticker that stuck in her mind: "Health: Ignore it and it will go away." She has since penned numerous health-related articles for Livestrong.com, several doctor and dentist websites, and as a ghostwriter for an e-book series focusing on health for baby boomer women.

Humor

As a stand-up comic, radio show host and producer and weekly columnist, humor has always been a mainstay of Ryn's writing. Her style has been specifically sought out by a wide variety of clients who desire a fresh and fun approach to numerous topics. Her personal blog, column and editorials typically contain prime examples of her humor. While covering the early-morning crime beat, Ryn even made the morning traffic report pretty funny - provided, of course, there were no fatal car wrecks that day. Humor does have its place, after all.

Kids/Family

With a background teaching art, TV production and chemistry to kids, Ryn can hone in on what kids like to do and how to go about helping them enjoy it. Clients have requested topics that cover fun ways to amuse your grandchildren and a number of health topics for children.

Pets

Pets, animals and associated wildlife are one of Ryn’s passions. Her own pet family has included goats, dogs, loads of pet rats and a lizard that reminds her daily why she’s not such a big fan of reptiles. In addition to a regular pet blog for Gannett, Ryn covered the animal beat during nearly all of her newspaper staff jobs and has written online content for a number of veterinarians. Article topics have included general pet care, specific pet health issues, pet wellness, unique pets and their owners. She has also touched on wildlife topics that include javelina, bald eagles and rattlesnakes.

Spirituality

Meditation, yoga and singing-bowl cleansing are part of Ryn's regular routine, and she enjoys exploring other methods of enhancing spirituality while we're stuck here on Earth. She has written a number of freelance articles concerning the spiritual aspects of yoga and other practices as well as ways to free the soul from the confines of the rattled mind in ways that are both fulfilling and perfectly legal.

Women

Being female definitely gives Ryn an advantage when writing about women's topics, and she has written numerous articles in the genre. Topics that slide over into the relationship category include surviving a stalker and abusive relationships. Others include women's health issues and trials and tribulations of daily life, including dealing with the office flirt without blowing your stack and getting fired.

Hobby

It's tough not to write about hobbies when there are so many from which to choose. Variety is the spice of life as well as writing for Ryn, and her hobby articles have touched on cards, games, collecting and other past times that feed people's passions. She has gleaned insider information on her own hobbies which have included breeding rats and creating art and crafts from debris.

Outdoor/Recreation

Camping, biking, hiking, swimming - if it's an outdoor recreational activity that involves fresh air and clean fun, Ryn's been on it. She especially has a flair for the more unusual topics, such as a feature story on the Segway transportation unit that takes you around town on a standing scooter, but she also excels at instructional articles concerning outdoor activities.

Fitness

Backbends keep you young, and writing about ways people can keep themselves vibrant and strong is one of Ryn's passions. An avid walker, weight-lifter and yoga buff, Ryn has written numerous articles on exercise and fitness for Livestrong.com and other clients. She has also written a number of fitness articles that cover the latest fitness trends and how they may either help or sometimes hurt your overall health. She often incorporates her love of animals into the fitness mix, such as her article explaining how to do yoga when two big dogs insist on joining you on the yoga mat.

Relationships

Ryn created and wrote a relationship blog for nearly two years on staff of Gannett, wrote the personal of the week profile on staff of a New York City newspaper and has been through a wide range of usually disastrous relationships herself. All this makes for very good fodder. Additional relationship articles include those that go beyond the boyfriend-girlfriend dynamic to touch upon families, friends and even rowdy neighbors you have to pretend to like so life is not one big living hell.

Nutrition

Nutrition, fitness and health have all been covered by the hundreds of articles Ryn wrote for Livestrong.com. She has also written nutrition-related articles for other clients on topics that cover recommended nutrition for bone health, healthy foods and eating plans and a number of diet programs that work or don't and why.

Auto

Ryn revved into the auto industry with a number of articles on car insurance, automotive reviews and top 10 lists. Specific titles include Best Trucks for Women, Top 10 Cars of All Time, and insurance company information.

She even entered the celebrity car arena with What kind of car does Justin Bieber drive? He has been spotted in three vehicles, by the way: a Ferrari F430, a Lamborghini and a Range Rover.

Home Living

As an artist who painted a leopard print ceiling in her home, Ryn has engaged in and written about a number of creative home projects. Other home living articles include creative ways to clean your home in a jiffy, how to find affordable home decor and how to transform a ho-hum house into a home that showcases your personality and style.

Career

Career-related articles include dealing with the office flirt, how to break into the radio broadcast business and tips on dressing professionally for the job. Ryn has also penned job descriptions and web content for companies focused on hiring and career advancement.

Shopping

If Ryn weren't a writer and artist, she'd look into becoming a professional shopper (if only such a thing existed). Her shopping-related writing includes product descriptions for retailers that sell everything from recycled golf balls to bobble head dolls. She's also penned promotional content for shopping malls, prom dress and fashion websites. As an artist with two online stores, she also writes all her own content describing and promoting her own art.

High Tech

With regular assignments for a leading network security firm and other technology-oriented companies, Ryn has embraced high-tech topics. What sets her assignments apart is the ability to use non-technical terms and conversational language that even the most non-technical reader can understand and absorb.

She can also stick to the high-tech jargon if clients prefer, as evidenced by assignments for a wireless communications firm and a graduate student requiring assistance with her technical thesis.

Marketing

When a web page needs to sizzle or an email needs to dazzle, Ryn's marketing writing can add the oomph it needs to entertain, promote and, most importantly, ensure folks even read it in the first place.

One of the strong points of her marketing writing is her unique take on things, as she's well-versed in discovering new angles for the same old formulas as well as humorous and fresh perspectives. Another strong point is her way with words.

With a BFA in creative writing and MA in English literature, Ryn has nabbed several awards for feature writing and poetry and thinks of the page as a playground of smooth sounds and sweet copy that sells.

Construction

Ryn has built a stable of articles in the construction industry, especially those concerning health and safety issues. The health and safety arena is one with which Ryn is intimate, thanks to her many years covering the crime and public safety beat on staff of a newspaper.
Another plus is her ability to translate the often long-winded and headache-inducing OSHA regulations into something that is short, sweet and to the point. Such regulations also make for great fodder for small talk after chatting about the weather has been exhausted.

Projects by SEO Skill
SEO Keyword Requirements

Ryn treats SEO keyword requirements like a jigsaw puzzle, making it her mission to fit the required keywords seamlessly into the text.

Such a task is not always easy, especially when clients present very specific keywords like "dogs that like to eat toys in Western Kentucky."

Keywords have come into play for web content and press releases for veterinarians, chiropractors, dentists, jewelry companies as well as websites focusing on health care, hobbies, web design and lifestyle-related content.

Even with the most awkward SEO keyword requirements, Ryn finds a way to incorporate them smoothly so they don't stick out like the proverbial sore thumb.

Title/Meta Descriptions

The trick to title/meta descriptions for Ryn is to use the required keywords or phrases while still making the title or description compelling enough for a reader to click. She has done so with flair for many titles and descriptions connected to her thousands of blog posts and other web-based assignments. The trick is to be short, compelling, descriptive and not so clever that no one knows what the heck the content is about.

Projects by Asset Type
Article

Ryn has written more than 1,000 print and online articles on a freelance basis as well as on staff of newspapers in New Mexico, Arizona, California, Oregon and New York City. While feature articles are her favorite, she has also penned hard news, informational how-to articles, enterprise news stories, and extended research projects. An excerpt from her thesis on the occupational folklore of New York City subway workers was published in Voices: The Journal of New York Folklore and she has a lengthy list of other article credits.

Blog Post

Ryn and blogs are a great mix, with short, witty, fun and informative posts that have covered a wide range of topics. She continues to write her own personal blog and regularly contributed to a two local Tucson newspaper's blog. Her online staff job with Gannett was full-time blogger creating and continuously updating four blogs daily. Topics have included general interest, weird news, pets, health, relationships and a blog that kept track of and paid tribute to those who died unnatural deaths in Tucson.

Book

Ryn's published books include two illustrated humor books, "Rats Incredible" and "Bony Yoga," for which she wrote the text and provided all the accompanying artwork.

She has been hired to provide artwork and writing for a number of collaborative book projects, including e-books on health and recovery from addiction. Her self-published books include essay and poetry collections, a series of children's books and a modern day fable about the boy who kept moldy cheese pizza under his bed. Her first e-book launched in March 2012 featured the moldy cheese pizza boy story.

Copywriting

Ryn's copywriting projects have included just about anything and everything in the content marketing arena. While the bulk of the writing has been online content, she's also penned radio ad spots and promos for a florist, financial adviser and her own radio show.

Her background and skills make her a natural for penning the informative, engaging content currently driving the marketing race. Educational, humorous, in-depth or offbeat, she matches the tone and style with the client's needs.

Straight-up promotional copy includes product descriptions, video scripts and website content. Topics have included promotions for monthly specials, web design services, recycled golf balls, specialized job hunting websites and hundreds of unique descriptions for a full line of bobble-head dolls.

If she can come up with hundreds of unique descriptions for a full line of bobble-head dolls, Ryn can pretty much write up anything.

News Story

In addition to an award for her public safety reporting, Ryn has experience covering hard news and enterprise stories on staff of newspapers in Arizona, New Mexico, California, Oregon and New York City. Her beats have included crime, animals, government, tribes, subway news, general assignment and the entire lifestyle section. As managing editor of the Quay County Sun, Ryn was tasked with finding and reporting the news as the sole full-time writer on staff. Her news reporting and writing extends to numerous freelance assignments.

Press Release

Press release writing was one of Ryn's main duties as director of public affairs for New York State senator. She excelled in the position due to her newspaper background, which ensured she knew what editors tend to look for when they choose to run with a particular release. Such valuable insight working on both sides of the fence has helped Ryn craft press releases that are informative, compelling and far from the usual ho-hum release.

Script/Video

As a certified producer with a Brooklyn cable station, Ryn learned the ropes of shooting and editing video, which led to the production of a regular TV show. Her scripts have included promotional spots as well as news and feature stories. She produced all her own videos while on Gannett's staff, from script to final product with shooting, conducting interviews and editing in between.

Web Page

Thanks to a spate of loyal clients that bring Ryn a number of assignments, Ryn has written web pages for dozens of retailers, social media companies, veterinarians, chiropractors and other businesses seeking quality content.

Her web page writing has included content for every nook and cranny of the site, from the bold and brazen home page to the tucked-away "Contact Us" paragraph.

Email Copy

To stand out from the steady stream of spam and sludge that accosts people's email inbox, Ryn shoots for a quick, catchy message that catches their eye. Her emails keep company's overall objective in mind while frequently using a slightly quirky or humorous twist to grab and retain people's attention.

Make someone laugh, and you'll make them remember you. Make them remember you, and you'll become the go-to company the next time they need something in your arena. They might even put your email in their "save" file.

Projects By Expertise
Journalist

Ryn’s journalism career began in 1991 and has been going strong ever since. She has enjoyed the roles of reporter, columnist, managing editor, artist and photographer on staff of Gannett's Tucson Citizen in Arizona, Western Communications' Curry Coastal Pilot in Oregon and The Daily Triplicate in California, Freedom Newspapers of New Mexico's Clovis News Journal and Quay County Sun and Courier-Life Publications family of local newspapers headquartered in Brooklyn, NY.

Her freelance articles and cartoons have appeared in a number of publications in print and online. They include New York Newsday, Tucson Weekly, The New York Press, Voices: The Journal of New York Folklore, Brooklyn Woman, Metro New York and others.

Print media makes up the bulk of her career, although she also has training and experience in broadcast journalism for radio and television. Her beats have included crime, animals, government, lifestyle, education and general assignment. Her portfolio consists of hard news, enterprise stories, features, a long-running weekly column, editorials, personality and business profiles and hundreds of news-oriented blog posts.

Ryn is no stranger to journalism awards, which she has merited for humor and feature articles with her weekly column and for public safety and crime reporting.

She has also been lauded for her creative ledes, captivating style and ability to find stories where it appears there are none. This trait helped immensely on staff of a small-town paper in rural New Mexico where she increased the paper’s standing by 20 points on a statewide quality scale compiled by Associated Press Institute.

Creative Writer

With a bachelor of fine arts in creative writing and dozens of creative writing projects to her credit, Ryn has a lengthy and successful history of making words sing.

Her projects have included writing and editing for product descriptions, children's books, poetry collections, short stories and numerous creative nonfiction projects.

Included in the mix are Ryn's two illustrated humor books, "Bony Yoga" and "Rats Incredible." The former is a yoga guide using Ryn's cartoon skeletons to depict the poses and the latter is a rat dictionary featuring Ryn's comical take on rats.

She has experience as regional editor and guest editor for literary journals and has had her artwork featured on publications as far away as India.

Book Ghostwriter

Ryn has entered the book ghostwriting field fairly recently in her career, but her vast writing background has made her a natural. Projects have included an book on relationships and another on health for baby boomer women.

Both clients were looking for a writer to add humor and style to the foundation and both successfully found it with Ryn's way with words and her ability to make basic information a joy to read.

Editor

Ryn's editing career developed right along with her writing career, as her sharp eye and keen way with words had editors seeking out her help from the get-go.

She has held editing positions on staff of newspapers in New York City and New Mexico. As managing editor of New Mexico's Quay County Sun, she wrote and reported on most of the stories, provided her own photos and artwork, edited any submitted copy and drastically improved the newspaper's Associated Press Institute standing from 31 to 24 and its rating by nearly 20 points.

Her freelance editing has included children's books, an ongoing regional editor position for a New York City-based literary journal, guest editor for another literary journal and editor and curator for blogs and other collections of work.

Copywriter

The bulk of Ryn's copywriting has been revamping website content or creating new content from scratch. She has enjoyed a steady stream of freelance work for a range of websites, including those for doctors, dentists, veterinarians and media, marketing and design companies.

Creative and captivating content is Ryn's specialty and she has the ability to transform a mundane topic or procedure into a item that is both enjoyable and informative.

Her extensive cache of copywriting includes product descriptions, about pages, FAQs, press releases, bios and profiles and anything else you may find on a company's website.

Script Writer

Weekly scripts for Ryn's long-running radio show makes up a large part of her script writing experience, although she has also written others. They include promotional video scripts, news and opinion radio and video scripts and scripts for stand-up comedy.

As a certified producer with a Brooklyn cable station, Ryn learned the ropes of shooting and editing video, which led to the production of a regular TV show. She produced all her own videos while on Gannett's staff, from script to final product with shooting, conducting interviews and editing in between.

Projects by Writing Style
Authoritative

Ryn's master's thesis on the occupational folklore of New York City subway workers is a prime example of her authoritative style. The project involved two years of research interviewing more than 80 subway employees and officials, collecting, cataloging and analyzing their stories into a comprehensive presentation.

An excerpt of her thesis was published in Voices: The Journal of New York Folklore. Other works boasting an authoritative style include instructional and informational health, high-tech and B2B articles.

Conversational

Ryn's column is the epitome of conversational style. She has always talked directly to the readers and has the keen ability to stir up emotions and reactions. (She even had her car egged back in high school in response to her column on homecoming court.)

Her editorials and personal blog entries showcase her conversational style, as do many of her freelance assignments aimed at drawing in and engaging the reader.

Humorous

Ryn's weekly column falls into humor, especially since it won first place for humor column in New Mexico two years running, in addition to nabbing the top slot for best feature column in Arizona. Topics include everything from goats to dog parks, Valentine's Day woes to Kentucky Fried Chicken.

More humor comes into play by request on a wide range of assignments, many of which are list-type articles.

Journalistic

Ryn's journalistic style won awards while on staff of Gannett's Tucson Citizen and accolades at her other newspaper staff positions. They include newspapers in Oregon, California, New Mexico and New York City. She has also written dozens of freelance assignments requiring such a style.

Crime reporting and other articles heavy with statistics typically fall into the journalistic category.

Promotional

Promotional writing has come into play for several retailer websites selling everything from recycled golf balls to shower curtains, outdoor gear to bobblehead dolls. Product descriptions, social media posts, event announcements and website content are the most common promotional assignments Ryn has undertaken. Read them now!

Projects by Company Size
Fortune 500

Ryn worked for media giant Gannett from January 2007 to December 2010, successfully undertaking a number of roles for the Tucson Newspaper. She began as crime reporter and then expanded her position to include all general assignment reporting on news and features, an award-winning weekly column and regular contributions in the blogging, art and photo arenas.

When the print edition of the newspaper folded in 2009, Ryn was one of two employees kept on to keep a website running. Her role switched to daily blogger, where she created and regularly updated four blogs. She also continued to contribute even more art and photos to the site and added video production to the mix.

She left the company in December 2010 to pursue her freelance career when it was apparent the website was heading downward, rather than upward, and no longer offered opportunity for creative growth.

Small Business

Personal interaction with small business owners has led to copious amounts of creative and personalized work for a number of clients.

Clients are typically drawn to Ryn's talents through her unique sense of style and ability to meet tight deadlines while retaining the highest quality. Small business clients have included media companies, web design companies, children's book publishers and small retailers and publishers.

Her client lists also includes individuals seeking help with personal projects, such as illustrations for a book one man wrote in an attempt to win his girlfriend back.

Ryn has also seen success with other custom artwork and video services for small business owners who have the free reign to indulge in creativity.

Large Business

After a successful start as a reporter, photographer, artist and weekly columnist for the Clovis News Journal, Freedom Newspapers of New Mexico quickly promoted Ryn to managing editor of its Quay County Sun newspaper.

As the only full-time employee on staff, Ryn reported and wrote the majority of the stories, edited all content and oversaw operations and part-time staff in Tucumcari, New Mexico. Her beats in Clovis included business, animals and features, and expanded to include absolutely everything for the Quay County Sun.

This immersion into community journalism has continued to benefit Ryn's ability to successfully communicate with people of all backgrounds, despite her status as an "outsider" in tight-knit communities, and find interesting stories where it may appear at a glance there are none.

Medium Business

Ryn enjoyed positions with two newspapers that were part of the Western Communications family, parent company of Oregon's Bend Bulletin.

Her work with California's The Daily Triplicate and Oregon's Curry Coastal Pilot included roles of reporter, weekly columnist, artist and photographer. She covered the tribe, government, features, prison and education beats. Pelican Bay State Prison is one interesting beat.

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