Stasey has been writing for the web for over 20 years. She has five years of ad agency experience, where she was responsible for bringing in millions of dollars with her creative prowess--including ad copy, email campaigns, web content, new business pitches and direct mail pieces. She was known there as "The Tagline Machine," and because of her ability to wow the client, Stasey was central to every new business effort the agency sought, winning blue chip clients and even an Addy award.
Stasey has been freelancing for many years as well, making it her goal to learn and master the art of Search Engine Optimization (SEO) copy. Stasey believes writing SEO is an art, because the copy must flow seamlessly while still compelling the reader to that all-important call to action -- without the text having the appearance of keyword stuffing.
Stasey's work appears on hundreds of web sites in the form of written content, meta data for search engines, PPC (pay-per-click) ads, sales pages, ads for ebooks, full-blown web sites, banners, taglines, SEO articles and catalogs.
She has won awards from various newspapers for her creative writing.
Stasey specializes in writing for the brand she has been assigned. An ambassador for the brand, Stasey seeks to fully understand the tone the client wishes to represent, their business, the call to action, as well as the type of content requested.
Taking the time to do the research required, Stasey has the gift of providing content relevant to the topic and in synch with client mandates, while staying within the boundaries of the assignment.
If the client desires humor, Stasey can certainly provide that! If the client desires a more technical piece that is instructional or purely informative, Stasey always hits the mark.
Deadline driven, Stasey has delivered full copy for several attorney web sites, restaurants, realtors, moving companies, as well as hundreds of product descriptions for catalogs--ranging from toys to fashion to household decor.
Born into a family of writers, Stasey follows in her father's footsteps who was a blue chip reporter and news anchor. She can't imagine doing anything else but writing, and finds her best ideas by the water.
Also known as "Gadget Girl," Stasey is never without her notepad app, so she can record an idea or capture a solution posed by a client.
Stasey owns a Mac as well as an iPad, two tablet PCs and who knows what else she's added by now.
A photography buff and PhotoShop guru, Stasey's clients often reap the benefit of photos taken by Stasey herself, saving them the cost of having to hire a photographer or purchase photo rights.
A music fiend, Stasey enjoys Christian rock, classic rock, swing and rockabilly.
A bookworm and arm chair detective, she can often be found curled up with the latest true crime novel.
Stasey is also a collector iPods, laptops, tablets and any other kind of electronic device she can get her hands on.
Honors and Awards
Projects by Industry
Projects by SEO Skill
Projects by Asset Type
Projects By Expertise
Projects by Writing Style
Projects by Company Size
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