Join Now to View Justine's Full Profile, and Access 10,000+ Other Profiles!
Profile Summary
Star Rating
Completed Orders 12
Revisions/Order 0.00
Repeat Clients 25%
Last Login 9/20/2016
Location Warwick, RI
Education College Diploma
Status Available
Industry
Asset Type
Expertise
Experience
Summary of Experience
Justine is a freelance writer and content specialist living in Rhode Island, USA, who provides creative content for small and medium-sized businesses.

Her portfolio includes optimized content in the form of articles, blog posts, FAQs, news bulletins, press releases and video scripts. Justine offers structured formats such as How-tos, Top Tips, and Infographics, as well as creative, long-form featured content. All creative is polished to perfection and optimized for social sharing and search using metadata.

A lifelong learner, Justine is driven by her curiosity for all things containing a human element, and she thrives on providing specific content needs, meeting deadlines, and maintaining the highest degree of professionalism.
Specialties
Justine F. focuses on web writing with specialization in the legal field. In 2011, she consulted with a New York law firm to help redesign their website, and was hired again by the firm to design and implement the firm's blog.

Justine F. has also provided public relations services for local clients and in 2010, she wrote and distributed a press release for a client in the medical space which led to a full-feature article in the Providence Journal, as well as a $5,000 donation for the client's startup.

Justine has been quoted as a legal analyst by the Toronto Star in a 2012 article on class action lawsuits in the U.S., and she continues to contribute regularly to web publications in the legal field.
Interests
Loves reading books and is always starting or finishing a book on her reading list. Justine also enjoys the art of cooking; and, whenever time and weather permit, she likes to get on her mountain bike.
Education
Virtual University Oct 2009 – Jul 2010
Writing for the Web, HTML Web Design, and Writing Press Releases, 14 CEUs

Earned 14 Continuing Education Credits in courses including Writing for the Web, HTML Web Design, and Writing Press Releases.


UMass Boston – Jun 1993
Management, Economics, Bachelor of Science

Graduated with honors from the University of Massachusetts, at Boston, June 1993.


Honors and Awards
Statement of Accomplishment With Distinction Mar 2014
Completed online coursework in communications science: Introduction to Communication Science. University of Amsterdam, Graduate School of Communication on Coursera.org.

Certificates
Master of Written English Brainbench, Inc.
Feb 2012
Certified Master of Written English through comprehensive timed examination administered by Brainbench Inc.

Inbound Marketing Professional Inbound Marketing University
Mar 2010
Certified by IMU for proficiency and best practices in:
-Social Media
-Blogging
-Lead conversion
-Lead nurturing, and
-Closed-loop analysis

Projects by Industry
Search Marketing

Blogger for the Klat Blog Network. In this role, Justine researches and writes weekly blog posts relating to finding employment in the state of Nevada.
This requires writing optimized posts using a journalistic style and methodology that balances information on any given subject. The AP style is used when appropriate.
Blogs are created with attention to key Meta tags and details for blog posts, such as images, tags, and profile.

Finance

Produced web content, principally but not exclusively for Internet marketers. This role required full length articles that positioned the clients as thought leaders while advancing their names in the search engine rankings.

Wrote How-to articles on franchisee financing, and the franchise industry that incorporated long-tail keywords to drive niche traffic to the client's site.

Health

Wrote optimized articles on candida infections, special dietary needs, such as for diabetics, and adult acne.

This content was for an entrepreneurial, eCommerce client.

Humor

Penned a holiday humor piece that was published in a local print publication.

Justine has also created humorous blog posts and creative writing pieces for web publications. Some recent posts were for a client who ran a blog dedicated to college graduates, and a few pieces for dating websites.

Legal

With over 10 years of experience in the legal space, Justine F. is a veteran content creator on various legal topics and practice areas written for attorney and law firm websites. Content includes articles, blogs, FAQs, video scripts, and news bulletins.

Justine has also edited content published in the New York Law Journal for both the print and digital editions. She collaborates with senior partners, attorneys and paralegals to produce engaging, informative content for B2B and B2C legal clients.

Medical

Justine has written SEO articles and blog posts about medical conditions for an attorney website in the disability practice area.
This required her to research and write on various skin conditions, including adult acne for a holistic website client. In addition, she has extensive knowledge of car crash injuries and has written broadly on the topic of healthcare treatments after a car accident.
Also wrote articles on health and medical subjects that were submitted and accepted to eZines.com for link building.

Women

Justine has written content for a law firm that exclusively represents women in the divorce process. Efforts included writing search engine optimized legal articles for a family law practice.
Provided client with well researched, informative and authoritative content that is easily understood by the reader, and that answers specific legal questions in this practice area.
Formats included feature articles, FAQs, posts, and How-to narratives.

Travel

Justine has created content and promotional materials for small business clients in the Caribbean, including creation of a branded newsletter. She has also garnered placements in various niche publications for travel clients via promotional outreach.

Justine F. creates and/or chooses stunning visuals for travel industry clients, and she ensures these assets are properly tagged with metadata for maximum reach and exposure.

Business

As a licensed eCommerce consultant and content marketer, Justine F. understands how to create, produce and distribute content in today's digital environment that gets found and consumed by qualified prospects.

Projects by SEO Skill
Title/Meta Descriptions

Provided for all digital writing projects. Blog tags are also provided and researched by using industry/field standards and controlled ontologies.

SEO Keyword Requirements

Provided SEO best practices for all online writing projects. Utilize Google Suite of tools for keyword research and trending. Generate keyword taxonomy tables or spreadsheets at client's request.

Projects by Asset Type
Article

Write web-based articles that follow best practices for current search engine algorithms.

Use the "rules of engagement" for publishing material that gets read, shared and promoted. (Hint: the number one rule is Know Your Audience.)

Blog Post

Professional blogger for the Klat Network as well as a ghostwriter on numerous blogs in varied industries.

Justine F. has been writing professionally for 13 years and brings her sustained passion and focus for her craft to each project and every client.

Copywriting

Created marketing inserts for clients' direct message and promotional needs using appropriate/researched audience tone and clear calls to action (CTAs). Communications methods implemented as per scope of project or campaign.

Press Release

PR Assistant for an online university for four years. Interviewed instructors to formulate on-site course descriptions; as well as for press release quotes.

Crafted newsworthy stories in AP press release style that I distributed over wire services for the organization.

Web Page

Web page proofing, evaluation, and rewriting services. Bring high-level critiques based on user interface (UI) expertise and certified Internet marketer knowledge and training.

Work with clients seeking web business in order to maximize site opportunities to convert visitors into customers.

Projects By Expertise
Legal/Paralegal

Law content for attorneys and law firms, including blog posts, articles, FAQs, news bulletins, video scripts, How-to pieces, and more.

Creative Writer

Highly skilled and resourceful creative writer. Craft exceptional quality creative writing content that generates active readerships and conversions.

Script Writer

Wrote web video scripts for law website. Researched emerging areas of law, selected titles and created scripts for attorney client.

Copywriter

Write creative copy for startups and SMBs seeking web business.
-- Interview clients to formulate engaging web copy
-- Craft compelling copy that converts
-- Provide keyword taxonomy and title research for SEO
-- Increase qualified site traffic

Projects by Writing Style
Authoritative

Craft authoritative content that demonstrates thought leadership to readers and industry leaders and competitors.

Business goals aligned with thought leadership content typically include attracting venture partners, strength positioning (negotiations), recruiting executive talent, and branding.

Conversational

Justine creates written content that is both concise and conversational for varied clients in a wide array of industries.

Humorous

Various creative writing projects for both individual clients and content companies. Humorous essays, lists, open letters and creative ads.

Journalistic

Various blog posts as a networked blogger written in AP Style. Justine also edits editorial content for law journals and publications in AP/journalistic style.

Promotional

Various promotional materials including hard copy, Internet campaigns, press releases, web pages, profiles and Bios, book jackets, and eCommerce/product descriptions.

Projects by Company Size
Medium Business

Freelance Writer -Hired freelance writer for a Florida content marketing firm. In this role, Justine was responsible for creating written content of the highest caliber, in addition to:
-- Writing law content based on self-directed research
-- Meeting editor's weekly deadlines for 8 consecutive months
-- Following company style guide
-- Implementing current SEO techniques for articles, blogs, FAQs and more.

Small Business

Professional blogger for the Klat Network company covering 3 niche segments. Research subject matter using credible sources; Create compelling titles that get found; Write blog posts that are entertaining, informative, interesting, controversial, newsworthy, well-sourced, and balanced.

Provide meta data and photos with all submissions.

Samples

Samples are visible to logged in clients. It's free to get started and view this writer's full profile.

 

 

 

 

 

Reviews

Reviews are visible to logged in clients. It's free to get started and view this writer's full profile.

 

 

 

 

 

Endorsements

Endorsements are visible to logged in clients. It's free to get started and view this writer's full profile.