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BUSINESS: Marketing, recruiting, staffing, human resources, insurance, financial services, regulatory compliance, and sales.
LIFESTYLE: travel, food, general lifestyle, how-to, opinion, and blogging.
Literary fiction, good espresso, medieval history, Boston, food writing, New Zealand, food blogs, photography, Italian culture, sewing, improv theater, rhetoric, literary theory, journalism, travel, Middle Eastern cuisine, Dante, military history, millinery, poetry, Italian cuisine, French cuisine, gourmet ingredients, medieval combat, literature, classics, sports, outdoors, classical music, flute, and ballroom dancing.
Catherine spent one semester studying abroad in Bologna, Italy as a student in BCSP (Bologna Consortial Studies Program). BCSP is a full-immersion program that requires fluency in Italian as a program prerequisite. Students take a full course load of classes at the Università di Bologna alongside native Bolognesi college students. Catherine's areas of study included Italian music, European economics, and Italian cultural studies. She received high marks in all classes.
Catherine holds a BA from Bucknell University, where she double-majored in economics and English with a concentration in creative writing. She also holds a minor in Italian Studies. Catherine pursued her degree as an Arts Merit scholar, a writing scholarship awarded to three students per class year.
Catherine was heavily involved in literary activities during her time as an undergraduate, acting as president of the largest writing-focused club on campus, hosting prospective creative writing students, conducting poetry readings, and organizing literary events on campus.
In her time as an executive recruiter, Catherine has interfaced with directors and C-level executives across many industries: investment banking, regulatory compliance, technology, telecom, apparel, manufacturing, software, and more.
In addition to instructional content designed for the average employee, Catherine delivers high-level original business content built to appeal to an executive audience.
Catherine works full-time in the staffing industry as an executive recruiter and marketer. Her client portfolio includes Wall Street investment banks, technology companies, and billion-dollar retail clients.
Catherine spearheads her firm's marketing activities and coordinates the content team. She writes marketing materials, presentations, blog content, and job briefs. Her market research focuses on emerging business trends and technology, such as data analytics, big data, staffing trends, financial regulatory compliance, and data management software.
As a recruiter, she interfaces with clients, negotiates salary requirements, conducts interviews, and manages the hiring process from start to finish. She specializes in solutions for financial services and retail, although she has worked with clients in healthcare, technology, telecommunications, and fashion.
Catherine worked for 5 years in insurance at the agency level, marketing personal and commercial insurance products. During this time, she worked as a freelance writer and authored many articles on insurance, banking, business, and personal finance. She received her Personal & Commercial NY insurance license in 2009 and has special expertise in insurance products for small businesses.
Catherine cooks in a sunny southern New Jersey kitchen. She develops recipes around uncomplicated ingredients that focus on technique, terroir, and experience. Her signature “Two-Ingredient Tuesday” recipe series highlights refined dishes with deceptively simple ingredients: fresh pasta, marmalade, farmhouse ricotta, and caffè corretto.
She has a fascination with northern Italian cuisine from studying abroad in the city of Bologna. Her style also draws heavily from her childhood in New Zealand. She's up to date with restaurant trends, top chefs, and food writing across the Northern and Southern hemispheres.
In addition to her blog writing, her experience includes recipe development, food styling, DSLR food photography, blog layout, and food photo editing.
Catherine authors whitepapers in conjunction with the analytics team of her firm. Using client data provided by the technical team, she collaborates with them to identify their conclusions, then designing and writing the whitepaper content. She focuses primarily on whitepapers that highlight technical or analytical solutions and services.
Catherine has blogged since 2008, both recreationally and professionally. Her lifestyle blog writing focuses on food and recipe development, international travel, and other general lifestyle topics. She has managed professional company blogs and writes on topics related to the executive recruiting industry, including financial services news, staffing trends, social media recruitment tools, data management software, and emerging technology.
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