Real estate is a fascinating industry. When she first started working with small businesses, Kathleen's curiosity about the real estate industry was peaked. The state of sales and marketing beliefs among real estate brokers and agents motivated her to provide services to the real estate industry. Her goal was to bring solid marketing concepts to the real estate professional. Along the way, she has developed an overall understanding of residential and commercial real estate sales and marketing, how the real estate market works, financing issues and more.