Shakti has written advertisements for a diversity of clients ranging from private individuals to small businesses to large mail-in catalogues. She knows that the key to successful advertising is to focus on the end-user and highlight how the value of the service or products and how they will benefit them. She takes a friendly and low-pressure but thoroughly researched and informational approach to reaching her audience.
In addition to various promotional campaigns, she has written:
β’ SEO blog posts
β’ social media posts
β’ mailing lists
β’ sales pieces
β’ product descriptions.
β’ Trends in Retail Packaging
β’ The Future of Advertising
β’ Advertising Tips that Can Change Your Business
β’ What Advertising Works Best
β’ Trends in Technology and Consumer Response