Summary of Experience
* Recent attendee of the WA Content Marketing Conference held in Las Vegas this year. Please send direct emails or solos at this time as my love list queue is currently full. Thank you for your consideration.
Your First and Only Stop for Premium Content
In this world of words, let's talk stats. For those that need bottom-line results, look no further. Lisa D. is a copywriting leader with over 50% of responsive clients reporting that her ghostwritten content Exceeds Expectations. The remainder of responding clients have replied with a Met Expectations and have left positive reviews and comments. She works quickly to pull together the ideas, support and details from client communications to create copy that connects. She is a straight-shooter and directs clients to any outstanding content requirements while helping them understand the WriterAccess platform as they look to WriterAccess to provide their copywriting solution.
What Does Premium Content Mean?
You remember the common phrase, "you get what you get, and you don't get upset." If you are looking for bottom-dollar pricing to feed the content machine, keep on moving. Quality content comes at a higher price. Premium content writers are not looking to max out the word count but are using words strategically to make an impact. They partner with clients to develop the outlined order and desired ideas to drive messages home. Although you may pay anywhere from .10-$1 a word on niche and specialty content, it translates into meaningful messages for your audience without filler and draws upon outstanding authoritative source material and possible personal knowledge of the industry. Quality content is a big part of Google's algorithm and the SERPs. An investment here pays off in the growth and loyalty of audiences and in your page ranking. Make each piece of content worth a prospect's time with Lisa D.
Lisa D. welcomes solo orders, additions to love lists and special requests. Writers are able to pick up unlimited solo requests as compared with a limitation on love list orders selected at a time. She puts her knowledge of copywriting, marketing and organic SEO practices and her interest in high-value content to work for you.
Solo projects of press releases and web pages are accepted on agreed-upon set prices and not based on word count. Meaning and motivating to conversion has nothing to do with meeting a set amount of words and is all about using the right words to drive audiences to buy or call. The right phrasing makes an impact. Message her for more details or a quote.
“You wrote this blog post. It is AMAZING…GREAT WORK!”; “This is SO GOOD! This fits in well to all the things we try to stand for…I am blown away! Great job…LOVE IT.” - Courtesy of Supply Chain Management Agency
"Lisa this is absolutely excellent!! Really top notch and better than what I wanted. I don't know why my colleague did not approve it while I was away, but I very much appreciate you completing even earlier than asked and so well done. Thank you again. You are a very good writer." - Courtesy of SEO Firm 3799
"Beautiful writing. It's amazing how you sewed every word together to make it perfect." - Courtesy of John B
“I was just speaking about how responsive you are and that you communicate with your clients. I have worked with a few writers and can’t seem to get a response from them. Keep up the great work. It is so hard to find great customer service. You provide that.” - Courtesy of Paula
"Wow! Great content.
Great writing. Will send you the rest of the pages to write for the website. It's very convincing- makes me want to push the buy NOW button. Thank you Lisa !!!" - Courtesy of Zentrum Motors
"Lisa D's been a true asset to our content writing department. She's my go-to writer for a variety of topics and always delivers thoughtful, well-researched and well-written material. And I can also depend on her to get things done on time, which I really appreciate since we always seem to be working under time pressures. I'm so pleased to have Lisa on my Love List!" - Courtesy of Carolyn of an SEO Agency
"Lisa has provided consistently exceptional content to our blog since she began submitting her work to us through Writer's Access. We have a global database of tens of thousands of readers, and her articles always get plenty of traffic and shares. It's valuable content that makes the difference, and that's just what Lisa provides every time!" - Courtesy of Ross C. in Professional Development for Educators
We Were All Newbies Once
As a fast-promoted writer, Lisa D. was once new to the platform and understands that there is a learning curve and partners with clients to make processes here easy. Lisa enjoys helping to onboard clients new to the WriterAccess platform. A few things to consider for those new to outsourcing content needs include:
1. The addition of specific links and sources within a project description helps guide the writer in providing the voice and authoritative content that you are looking for. Not all writers are experts within a niche but they can write like one when they have the right information.
2. Considering your need for keywords. Jaaxy.com has a decent trial version to help you begin your search for keywords to drive viewers to your site based on keyword search or establish a higher SEO ranking.
3. Not subscribing to the keyword stuffing concept. Google will happily penalize you for inorganic content and then you have to work your way back just to get noticed on search engines.
4. Use of organic keyword phrases and variants. Choose "handmade wedding gifts" over "wedding gifts" to better target your audience. "Chicago tax preparer" is better than "tax preparer Chicago" as it is more natural and unnatural phrases that are stuffed can increase the probability of penalties. Although someone might search "tax preparer Chicago", individuals do not speak in such a way and therefore the keyword phrase is inorganic. Keyword phrases should follow natural speech. Fire those that recommend outdated SEO tactics as they can undermine the functionality and ranking of your website and content.
5. Alloting ample time for a piece that requires a high level of research and projects your brand professionally. Short turn arounds mean less time for fine-tuning. If deadlines permit, allow writers the time to give you their best efforts.
6. Writing a job description as specific as can be. Doing things like suggesting major topics to be covered within the order will improve the probability that you will get back a piece that stays on track.
7. Working with Lisa D.to create flat-fee based projects for premium content requirements. How can you enter the information for an agreed upon fee with the writer?
(a) Set the maximum word count to the lowest level, 50 words.
(b) Set the quality to Level 6.
(c) This will account for $5 toward the agreed fee. WA will receive 30% of this.
(d) Set the additional per order amount to the desired amount, minus the $5. This will work for any order requiring more than 50 words, as per the site administrator.
Lisa D. assists with all of the details. Lisa helps clients with clarifying their original ideas and turns out pieces that clients are happy to receive. She always strives to stick to project specifications and get the work back to you under your deadline. Truly with Lisa D., "You get what you get; copy you will not regret."
Lisa D. is a reader, a thinker and a writer valuing a well-conceived and constructed viewpoint. She has a BA in English literature, receiving an award in Humanities within the Northeast Coast of Colleges during her graduating year. She has proofread advertisements, created copy for product lines and generated sales by in-house email marketing campaigns, assisted students with writing academic papers, and finally helped adults with PowerPoint presentations and written organization and content (structure, syntax and semantics). This was before turning her full attention to composing original quality content. Types of online content requested include landing pages, blog posts, press releases, product descriptions, advertisements, articles and newsletter content. Her content is authoritative, well-researched and organized. She has written specialized content in areas that include education, health, medical, non-profit, fashion, real estate, business, web development, agriculture, consumer goods and travel. She applies SEO techniques to content items organically. She specializes in press releases and content that teaches audiences something new and useful.
Lisa received a BA in Elementary Education and has an International English Teacher Certificate in TESOL, enabling her to teach English to non-native speakers. She has experience teaching in public and private schools in the United States and at the British Upper School of Arts and Design in Russia. Students' ages ranged from preschool through to adult. In addition, she has worked with adults for corporate pharmaceutical clients such as Bayer and Novartis in Russia. Lisa has worked as a teacher and trainer for over 8 years.
Lisa believes in the maintenance of good health through proper nutrition and exercise. A student of the Swedish Institute, holding an Associates of Occupational Sciences, she is an experienced New York state licensed massage therapist. This education offered her the opportunity to evaluate and address physical issues through approaching the body with bodywork combining Eastern and Western methodologies. Physical ailments and symptoms are connected to the emotions, the diet, and activities of a client. Her clients receive a whole-body approach to wellness. She has worked as a licensed massage therapist along chiropractors at Midtown Rehabilitation and within an expanded capacity as a spa manager at the Equinox gyms. She has continually taken an interest in health. As a woman in her 20s, she was an avid reader of nutrition related books. A decade later, she continues her education taking online courses to advance her understanding and to be able to separate the wheat from the chaff. She manages an online FB group, Mindful Eaters, created to share sound nutritional information, healthy tips and recipes. Lisa has applied her education to her own family. This resulted in weight loss, increased energy and reduced cravings. Her quest continues to be about finding the answer to: What are the most sensible ways of meeting our nutritional needs?
Broaden Those Horizons
St. Augustine is attributed with the statement, "The world is a book and those who do not travel read only one page." Lisa has been able to read a few more pages than the average American. She lived abroad in Russia for three years, experiencing the minutia of their culture. Her travels included driving through the mountain ranges of the Pyrenees and of the Altai region, and getting lost and scraping up her rental in the rural and ancient landscapes of Sicily. The exposure to other cultures made her certain that we, as people, are more alike than different, sharing the same immediate needs and concerns. In addition, good manners and a sense of hospitality go a long way in bridging cultural divides. Lisa has firsthand experience travelling in much of Europe plus some outliers, all with rich histories and significant traditions.
Her desire is to know and share as much of the "truth" as possible. We live in the Information Age where quality content is difficult to find. Lisa has an objective eye and tries to relate information in a balanced and practical way. It is important to build long term relationships with audiences and quality will always stand out in a sea of drivel. Contact Lisa for your content needs today.