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Laura C

Writer #10480

Profile Contents

Profile Summary
Star Rating
Completed Orders 2
Revisions/Order 0.00
Repeat Clients 0%
Last Login 2/24/2015
Location Katy, TX
Education College Diploma
Status Inactive
Asset Type
Summary of Experience
Until 2003, Laura worked as a certified horseback riding instructor and horse trainer. She taught children and adults across several equestrian disciplines, but an injury cut short her career.

Laura started her freelance writing business in 2004. Since then, she has created SEO-friendly content for a variety of industries and publications. She specializes in simplifying complex topics in how-to articles, blog posts and sales copy.

Though she enjoys researching new subjects for clients, she specializes in content about pets, business, finance, and health. She strives for word economy in every piece she creates and believes that the best content is simple, straight-forward, and engaging.

Laura strives for grammatical perfection in every piece of copy she writes, but she believes that good copy is more than observation of rules. She refines every sentence for syntax, logic, and flow, and she specifically concentrates on ideation and title creation. She wants her copy to be both discoverable among search engines and shareable among readers.
Laura specializes in pets (especially horses and dogs), business, budgeting, finance, health, photography and green living.
Laura's career as a freelance writer has introduced her to numerous areas of interest, including business, finance, and alternative health. She loves reading books and watching episodic television, and she can often be found tossing tennis balls for her two dogs or playing card games with her family. She also spends an inordinate amount of time behind the viewfinder of her camera.
Projects by Industry

Laura has written numerous articles for tradesmen and professionals in the Houston area as well as around the world. She often writes for corporate audiences on entrepreneurship, staffing, signage, budgeting, and commercial loans. She also writes for businesses interested in attracting new clients via accessible content. Her clients have included plumbers, electricians, physicians, dentists, attorneys, and many others.


Many people turn to the Internet before their doctors when seeking information about symptoms, issues, and medications. Laura has written for several publications about topics ranging from ulcerative colitis and LASIK eye surgery to alternative remedies and acupuncture. She has also created content for mental health providers and advocates.


As a former horseback riding instructor and horse trainer, Laura has spent most of her life in the company of animals. She loves to write about the training, health, breeding, diet, and care of all animals, though much of her work has focused on horses, dogs, and cats.

Laura always injects a human element into her work, addressing both the emotional and practical sides of caring for animals.


Laura has written several articles for attorneys and other legal professionals. She enjoys researching case law, news reports, and other data so she can break down complex legal topics so they are easily understood by the public.

Projects by SEO Skill
SEO Keyword Requirements

Since she first started her freelance writing career, Laura has worked with clients to select and utilize appropriate keywords and key phrases for web content. The rules and standard practices have evolved considerably since 2004, but she continually furthers her education to ensure that her clients receive the most search-engine-friendly content possible.

Title/Meta Descriptions

An article's title creates the reader's first impression of the content. Consequently, Laura focuses on title creation and ideation before she ever writes a word of the content.

Projects by Asset Type

Most of Laura's freelance writing career is devoted to the creation of articles. She writes informative, engaging content from unique angles, careful to avoid duplicating existing content on the Internet.

Blog Post

Blog posts require a delicate touch, and Laura puts reader engagement among her top priorities when crafting content in this medium. She strives to write blog posts that readers will share with their friends and family members so her clients receive as much exposure as possible.

Projects By Expertise

Although Laura focuses most of her work on content creation, she has occasionally been tapped to edit the words of others. She edited a full-length manuscript for a Utah corporation and received credit in the Acknowledgements section of the published book. She has also edited resumes, cover letters, and articles.

Projects by Writing Style

Laura believes that authority establishes trust between a writer and his or her readers. She writes in an authoritative style by:

- Linking to or referencing reputable publications and sources.
- Giving exact numbers whenever possible (e.g. 40 percent; 4 out of 5)
- Writing in a crisp, clean style with no fluff or unnecessary words


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