Writer #10198
San Bernardino, CA
3 Star Rating
0 Love Lists
1 Clients
0 Words
Beginning with a Bachelor of Science Degree in Business Administration, Diana's concentration was in Marketing. With this understanding business marketing, Diana always develops writing assignments in ways that engage the reader.

After graduating from college, Diana began a career in sales. Sometime later, she received a vocational degree as a personal property appraiser and formed a business. Developing a web site for this type of business is challenging in the ever-changing SEO environment. It has required acquiring a second set of skills beyond her knowledge as an appraiser. She understands that there is a balance between what the search engines want to see and what the prospective client wants to know when choosing appraisal services.

Over the next seventeen years Diana's expertise as an antique appraiser grew. It should be noted that every appraisal is a writing assignment. They are in essence, descriptive writing assignments supported by defensible statements for the appraisal conclusions. During the same period Diana began to seek new presentation venues, including traditional magazines, e-magazines, press releases, on-line appraising web sites, teaching venues and most recently, non-fiction books. These business and information writing skills are an important part of her resume.

Highlights

Orders
1
Last Login
1/30/15
Samples
4

Diana S's Craft Industry Experience

10 Projects Completed

A large part of being an antique appraiser requires that the appraiser understands the difference between antique construction techniques versus contemporary construction techniques. This understanding dovetails nicely with the Craft Industry which often focuses on the "how to" aspect of crafting.

As the Antique and Collectible Examiner, Diana created on-line articles which covered current event and activities about antiques and collectibles in the Los Angeles basin. Articles featured industry news, interviews with trade professionals, and exhibit openings. Some articles also offered collecting tips and ways to identify reproductions. Diana's articles also served as an advertising platform based on content keywords contained within the articles she wrote.

Industry Projects

  • Hobby20+
  • Education10+
  • Craft10+
  • Career2

Summary of Industry Experience

Hobby

As the Antiques and Collectibles Examiner, Diana created on-line articles which covered current event and activities in the Los Angeles basin. Articles featured industry news, interviews with trade professionals, and exhibit openings. Some articles also offered collecting tips and ways to tell the difference between antiques and reproductions. Diana's articles also served as an advertising platform based on content keywords contained within the articles she wrote.

She is frequently retained by clubs and collector groups to offer presentations specific to their collecting interests.

Education

Diana has been an educator for her entire career as a personal property appraiser. She has written and given classes in many areas of antiques for several school districts. While all of the course material began as lecture outlines, today substantially all of it has been transferred to digital projection presentations.

Craft

A large part of being an antique appraiser requires that the appraiser understands the difference between antique construction techniques versus contemporary construction techniques. This understanding dovetails nicely with the Craft Industry which often focuses on the "how to" aspect of crafting.

As the Antique and Collectible Examiner, Diana created on-line articles which covered current event and activities about antiques and collectibles in the Los Angeles basin. Articles featured industry news, interviews with trade professionals, and exhibit openings. Some articles also offered collecting tips and ways to identify reproductions. Diana's articles also served as an advertising platform based on content keywords contained within the articles she wrote.

Career

Diana developed and presented course material designed to incorporate college-level business concepts into the small business model. The material focuses on beginning entrepreneurs and seeks to assist them in the organization and execution of a marketing plan. The course material presents ethical considerations as part of the successful industry model.

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