Social Media

Micromessages: Conveying your message in limited space

Twitter, Facebook and Google+ are all great platforms for social media marketing, but how do you get your message across in such a short space? When content writers needed to write social media posts, they know a little secret. In two words: be concise. What this means is keep this short and to the point. Here’s how to get your

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Creating Social Media Value for a Skeptical Client

Posted on by Tom L
Writers for hire often get picked up by clients who start off with a need for social media work but in reality are very skeptical of its value. They just know they need something to happen because competitors have a presence on the digital platform, and that probably means they do too. The problem with this scenario is that the

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Time for a Social Media Makeover

Posted on by Lara S
Spring is here and it’s a great time to give your business’s social media profiles a fresh new look. Often, we don’t take the time to assess what is working well in our social media arsenal and what can use an overhaul. Read on to learn about ways to freshen up your presence online. Coordinating Looks Over time, you’ve probably

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Interactive Social Media: How to Get Your Customers to Actively Engage

Posted on by Paula A
As business owners, we are always looking for new ways to find potential customers. In the last few years, social media has grown as one of the best ways to reach customers, especially Baby Boomers and Millennials. Companies such as Facebook offer an opportunity to get feedback from our customers through direct contact. We can market to people through their

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Use Klout to Drive Influence via Facebook and Twitter

Since its inception in 2009, Klout has garnered mixed responses from the Internet. For close to five years, the site existed simply to score the online influence of individuals. Using super-secret metrics, Klout gives each user a score between 0 and 100. While it’s easy to achieve a score in the 30s or 40s, anything higher is more difficult. Cartoonist

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When Article Writers Craft Content More Viral than Musical Kittens or Singing Babies

Content can matter. Many websites dedicate themselves to providing articles, but few have grown as rapidly as Upworthy.com by producing and sharing content. From stereotypes to fracking, Upworthy produces hundreds of articles and videos on current social topics that become just as viral as a dancing kitty video on YouTube. Each month they reach tens of millions ...

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Well, Tweet You! – Hire a Freelance Writer to Respond to Negative Social Media Publicity

If you’ve ever received a negative review, critical post or been completely slammed by a visitor on the social media profile of your business, you know how it can make your blood boil. What should you do? Do you ignore it, respond, lash out or get revenge? Actually, one solution is to bite your own tongue and hire freelance writer

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A Marketing Writer Perspective on We Heart It – Is this the Next Social Media Frontier?

As a marketing writer, I find myself using social media quite often for work-related tasks. Sometimes this is where I turn for research—to find contact information for a company. Other times I use social media as a way to share blog posts and information with potential customers. I’ve also purchased advertising space on Facebook as a way to drive traffic

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140 Character Blast: Hire Writers Beyond the Article

Writers may supply your content, but have you considered using them to write up the shout-outs for your social media sites? Hire writers for Tweets and Facebook posts to help draw your audience in with concise wording and creative angles, saving you time in the process. Short and Sweet Your articles may be lengthy and involved—full of information—but your social

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SMB Social Media Resolutions Check-In: Hire a Writer, Review Your Goals

New Year’s is rapidly becoming a distant memory, and so are those New Year’s resolutions for many businesses. If your company made a commitment to revitalizing your social media strategy in 2014, now is not the time to drop the ball. As we approach the second month of the new year, it’s time to check in with your social media

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Use Copywriters for Hire to Create Real Conversations through Content

Word of mouth is the seed that makes a business grow. When people are talking about your business, that means good things for your bottom line as a business owner. It means a greater number of people will use your products and services and then tell their friends about them. Quality content can be perfect tool for getting the word

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Marketing Trends 2014: Social or Media, and Why You Should Hire Freelance Writers This Year

The social media sites have been heavy-hitters for the small businesses who have been current enough in the game to take advantage of them, but what’s coming down the pike for 2014? Will businesses continue to work in the social sites, or will their marketing take an advertising direction? Too Much Effort and Responsibility Jay Baer (bestselling author) and Augie

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