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Category Archives: SEO
If you read blogs about SEO you’ve probably at least heard a bit about Google Authorship and read musings about what it might mean for people who publish on the web. You may even have noticed that the appearance of
Revenues for companies using integrated local marketing processes are expected to increase 10-15% by 2015, according to recent Gartner estimates. That’s great news for marketers using local SEO tactics. Local business and services are getting smart to the search benefits
There are many ways in which the already-familiar advertising strategies that may have been effective in print or other media don’t apply to online advertising. For this reason, when you first begin hiring content writers, you may have a difficult
Keyword density is not the only thing that Google looks at when it ranks websites. The density and the relevancy of the keywords throughout the site contribute to ranking and search results. Google does like to make changes and the
You have seen frequently asked questions (FAQ) pages before, and you probably even refer to them when you are trying to learn about a new company or industry. A good FAQ is useful to the reader…naturally. But did you know
Although people today are more IT-literate than ever before, many still think that the more intricate aspects of information technology are best left to “professionals.” While this is understandable regarding programming and highfalutin terminology, it makes less sense when dealing
Creating original content with a high search engine ranking is a delicate balancing act. Content needs to shares fresh ideas. It also has to be reader friendly so people will search for it, read it and share it with their
With constant changes afoot that affect the way search rankings are valued and displayed, marketing agencies have to look carefully at the writers they hire to create content for their sites. With a new emphasis on quality and originality over
How many nautical puns is too many for a blog post title? How many anchor links will weigh down your marketing content? These aren’t Zen puzzles, no, these are real questions that drive marketing agencies as SEO strategy continues to
Inbound marketing is essentially marketing of services and products that is supported by rich content written by professional freelance marketing writers. The ability to craft content that leads potential customers to your website via blogs, social media sites, referrals and
What should your content say about you? That’s a burning question every organization faces in the digital age. It is one reason why countless hours are spent searching for the right SEO strategy that will position an organization’s content atop