SEO

Semantic SEO: Not Just a New Ballgame, a Whole New Ballpark

Posted on by Paula A
Google is building a new ballpark, and one of the building blocks is semantic search. In the old days, content writers were required to embed blatant signals within content in order to have it rank for specific search terms. These signals were keywords, headers and alt tags, to name a few. Searchers typed in a search term, and if you had matching keywords in ...

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Life After Links: Preparing for the Next Evolution of SEO

Posted on by Steve B
For as long as SEO has been a viable business investment, links have been the currency. Even as the emphasis has transitioned from the quantity of those links to the quality, building a site with a solid link structure is still the focus of every SEO professional. That may be changing. Google’s Matt Cutts – the go-to guy for search engine prophecies ...

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Hold the SEO!

As a small business owner, improving the way you do business should be one of the first benchmarks in your strategic plan. The second – hiring the right content marketing writer that will enhance your brand through the right series of optimization techniques. Search Engine or Online Audience – Which One? In every online digital marketing strategy, there is a ...

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Using Google as Your Brainstorming Slave: Tips From an SEO Content Writer

(Source) The traffic that visits your website depends on how easy your blog, content or pages are found on a search engine. Sure, you will share your posts through social media and gain some traffic that way, but much of your content should be easily found on Google. This is why keywords and SEO is so important for businesses. Why Use an SEO Content Writer? We ...

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Five SEO Tips You Can Hire Content Writers to Implement in Less than Five Minutes

Posted on by Tracy S
Implementing an SEO (Search Engine Optimization) plan for your website seems like it would have to be a complex matter. After all, SEO is such an important tool in your marketing arsenal. However, some of the most effective SEO steps you can complete may only require a few minutes for you to complete. Another option is that you can hire content writers to ...

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Secondhand Prose? – How a Content Marketing Agency Can Save You From Duplicate Content

Posted on by Tracy S
As a website owner, you do everything you possibly can to increase the traffic level of your website—more traffic, especially focused, high-quality traffic, boosts your bottom line. Over the months or years you operated your website, you learned that adding new content to your webpages is an excellent way to attract new visitors. This is especially true if you ...

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What Does Google Say About Google?

Here come the web crawlers Internet businesses large and small quite literally live and die at the whim of search engine results and page rankings. Why? Because when surfing the Internet, most people never go beyond the first or second page of results after typing that juicy tidbit into the search bar. If your business doesn’t show up on the first few pages ...

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Writing Content That’s Good for Google (Without Ruining It for Readers)

In small business marketing, search engine optimization tips and SEO hints are an important consideration for SMB marketers optimizing company search results for the major search engines. Did that sentence make your head hurt? It should. And that tends to happen when you write (or hire writers) for robots first, readers second. That’s not to say that you ...

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Five Easy Pieces… Of Optimized Content You Can Hire a Ghostwriter to Create

Hiring a blog ghostwriter is an excellent way to add useful content to your page in the form of a blog. After all, a blog can help you connect to your visitors, share important information with others in your industry and build credibility as an expert in your field. Additionally, a blog is a valuable form of content marketing—a well-written, keyword-optimized ...

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Winning the Google Game

SEO packs a powerful punch for a three-letter word. It simply rules the world of content writing. Applying SEO principles the correct way can help your small business gain wider exposure to customers and potential customers alike. Making too many missteps can make you drown in a crowded virtual sea of similar websites and blogs. How do you create content that ...

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Why Businesses Blog: Expert Writers and SEO Results

Small business owners may be scratching their heads, wondering why blogging and content marketing is so important for boosting sales and SEO page rankings. After all, what, exactly, do businesses have to share that they don’t already sell to their customers? Isn’t a website with a few pages enough? A professional collection of regularly published ...

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Using Keywords in Your Content Writing

Content writing for the Internet is a distinct writing technique that has a specific skill set. This skill set includes the use of keywords. If you are not familiar with the term “keyword,” the definition is a word or phrase that determines how people search and find your content on the Internet. For example, if I am searching for information on ...

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