SEO

Keyword Soup: Getting the Recipe Just Right

Keywords used to be the end-all, be-all recipe for driving readers to your online content. Use the right short strings of keywords in all the right places and Google would shoot you straight to the top of their search engine results–skipping the appetizer table and catapulting your content right to the number one spot on the menu. But there are

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Will Someone Please Tell Me If Keywords Really Matter?

As a content writer myself, you would think that I’d know the ins-and-outs of Google’s constant updates. But from Penguin to Panda to Hummingbird, if I didn’t work online, I would have no idea how these cute animals even relate to Google. And to be quite honest, I still don’t understand them fully. What I do know, though, is that

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Define Content Through Keywords

Think of your favorite novel, movie or sports team. Are there specific words that can sum up what those things are all about? Does mentioning a star player’s name, for example, spark memories of a game winning play? Will hearing a certain phrase from a popular movie start making you think about plot and characters from that movie? Keywords can

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Married to SEO: It’s a Schizophrenic Relationship

Small and medium-sized businesses turn to a freelance writing service to help them with SEO and the development/production of SEO content. This is a strategic plan since , when SEO content is executed well, it can influence the thoughts, emotions, and feelings of a reader. The problem many businesses have when dealing with SEO is the fact that it is never ...

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The Long and the Short of It: Does Longer Content Rank Better on Google?

As business owners, we look for ways to have our content rank higher on Google as one method of driving more potential business to our websites. When we hire blog content writers to create excellent content for us, we should be able to give our writers parameters for creating the content we need. Google has already indicated through filter and

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The Death of SEO: Google My Business

Whispering magic spells, sprinkling SEO among the META, paying the likes of Internet magicians and con artists promising a Page 1 dedication— all for the hopes of getting on Google’s good side. Now the days of snake charmers and hoodoo as a content marketing strategy are long gone. In fact, Google is taking back the night with Google products ranging from Google

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Social Marketing and SEO for Blogs

Chances are, you’ve never heard of Dave Winer. In fact, you would have to go back to October of 1994 to see his early blog writing. Still, Winer’s small-time blog was destined for greatness when he received a personal response from none other than Bill Gates, Chairman and CEO of Microsoft – the year Windows 95 came out! What Did All This Mean?

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Arrive at HTML 5 Alive

If you want to keep your search engine optimization campaign alive, it’s time for you to get your site up to date with the latest features of HTML5. As the fifth HTML iteration, HTML5 is a stark improvement over the previous versions. One of the main advancements of HTML5 are more intuitive support and implementation for the latest types of

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The SEO Backroads: 8 Avenues Your Business Probably Hasn’t Explored

Posted on by Steve B
The Information Superhighway (remember when that was a thing?) is gridlocked with great search engine optimization advice. From complex link-building strategies to integrating SEO content providers, there’s plenty for intrigued business owners to learn about. But often these articles focus on the most popular topics, to the detriment of less fashionable, ...

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The Professional Blogger’s Guide to Optimizing Images

We live in a visual world that is full of color, from our television shows to the glossy spreads in our favorite magazines. We are drawn to images that tell a story, make us think, make us cry, and remind us of our humanity. The professional blogger knows that giving readers some great eye candy is an outstanding way to

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SEO for Novices Part III: Exploring Links

As the third installment of SEO for the novice, this article will expound on a very important aspect of SEO, that being backlinks. Search engines use links as a way to rank a site. In other words, the more links a site has, the higher it will appear in a search engine’s algorithm. Read below to learn more about site

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Flip or Flop – Time for an Overhaul or a New Start

Posted on by Tracy S
Some of the hottest shows on television today have to do with a subject that sounds boring—selling a house. However, the reality is these shows are thrilling. Flip or Flop, Flip This House and Flip Men are all about the concept of “flipping” houses. This involves buying a house cheap, putting in some work, then selling it for profit. One

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